GECs
Zee open offer for ETC opens
Zee Telefilms’ open offer for 20 per cent additional stake in ETC Networks at Rs. 31.52 per share opens today.
This follows the Zee’s acquisition in February of a 48.38 per cent of ETC promoters’ stake. In its offer letter Zee had said: “The acquisition of majority stake in ETC Networks will enable Zee Telefilms to have undisputed market leadership in the music and Punjabi segments besides providing access to the ETC library.”
Meanwhile, the Subhash Chandra broadcaster clarified yesterday that its recent offer to acquire a major stake in Telugu animation major Padmalaya Telefilms would remain at Rs. 148.50 per share. Zee said that it would not increase the offer price for acquiring 20 per cent in Padamalaya Telefilms. Zee’s clarification came in response to queries raised after PTL’s ruling price reportedly touched Rs. 153.25 on Monday. The scrip is currently trading at Rs 149.
Zee’s open offer for 20 per cent more of PTL is expected to open on 5 May. The offers comes on the heels of newly acquired Zee subsidiary Padmalaya Enterprises acquiring a 34 per cent stake in PTL.
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
