News Broadcasting
Zee J&K Ladakh: Zee Media’s northern frontier reboot with a mission for truth and unity
MUMBAI: In a strategic pivot steeped in regional pride, Kesar TV has been rebranded to Zee J&K Ladakh— a new avatar designed to capture the pulse of India’s northern frontier. Zee Media’s fresh orange and red brand identity goes beyond mere optics, standing as a beacon for integrity, resilience, and the region’s indomitable spirit, according to a press release issued by it.
The rebranding is not just cosmetic, adds the release. It’s a statement. Zee J&K Ladakh is here to amplify the voices of Jammu, Kashmir, and Ladakh—showcasing local stories, bridging communication gaps, and serving as a platform for hyper-local journalism. In a region where history, culture, and geopolitics collide, the channel aims to provide a steady, truthful narrative.
Zee Media CEO Karan Abhishek Singh highlighted in the release: “With the strategic rebranding, Zee J&K Ladakh, the channel/ platform aims to be the voice of a region that has long been at the crossroads of history, culture, and geopolitics. In fact, it is a bold step towards redefining how regional stories are told, heard, and understood. We look forward to bringing the stories of Jammu, Kashmir, and Ladakh to the forefront, with integrity, empathy, and a relentless focus on truth.”
Salaam TV and Zee J&K Ladakh editor Tarique Faridy added: “Zee J& K Ladakh is committed to shedding light on the issues that matter most to the people of Jammu, Kashmir, and Ladakh. We are focused on providing the region with a platform for authentic storytelling, tackling everything from local politics to the aspirations of its youth. Through this, we aim to foster understanding, cultivate hope, and inspire change within and beyond the region.”
The press release further highlighted that Zee J&K Ladakh’s digital-first strategy would enhance its reach with a revamped website and YouTube platform, offering trusted news and insightful public interest content to audiences across borders and generations. From the snow-clad peaks of Ladakh to the bustling streets of Srinagar and Jammu, the channel pledges to be a trusted source of news, covering politics, technology, sustainability, and more.
News Broadcasting
CNN-News18 to host Kolkata Town Hall on Hooghly River
‘Bhalobasa Bengal Inspiring Bharat’ event on April 20 brings cultural icons, trailblazing women and leaders aboard a cruise to celebrate Bengal’s enduring influence.
MUMBAI: Bengal is about to make fresh waves on the Hooghly and this time the current is pure conversation. CNN-News18 is taking its iconic Town Hall format to the waters of the iconic Hooghly River on 20 April 2026 with a special edition titled ‘Bhalobasa Bengal – Inspiring Bharat’. The floating event will celebrate the state’s rich cultural legacy and how its ideas, creativity and spirit continue to shape the rest of the country.
The unique riverside setting draws on Bengal’s history as a cradle of reform, art and intellectual thought. The speaker line-up mirrors that diversity: cultural heavyweights Mithun Chakraborty and Sreenanda Shankar will share the stage with trailblazing “Devis” such as Tanya Sanyal (India’s first woman firefighter in aviation), Ipsita Chakraborty (Kolkata’s first woman bartender) and Reshma Nilofer Visalakshi (Nari Shakti awardee and marine pilot). Music will flow through the celebrated pianist-vocalist duo Sourendro and Soumyojit, while public life and governance will be represented by Smriti Irani, Leander Paes, Saira Shah Halim, Keya Ghosh, Rekha Patra, Roopa Ganguly and Babul Supriyo.
CNN-News18, editorial affairs director, Rahul Shivshankar, said the event honours voices that carry Bengal’s legacy forward. Smriti Mehra, CEO – English & Business News, Network18, added that Bengal’s stories resonate far beyond its borders, especially as the state heads into polls.
From the first woman to battle flames in the skies to legendary actors who shaped Indian cinema, the gathering promises a rich mix of inspiration, courage and candid dialogue. In a city where culture has always flowed as freely as the river itself, CNN-News18 is turning the Hooghly into a floating forum for ideas that matter.
Tune in on 20 April on CNN-News18, CTV and YouTube to catch Bengal’s heartbeat in full flow.
