GECs
ZEE Entertainment donates ambulances, PPE kits and oxygen humidifiers to Karnataka
MUMBAI: Zee Entertainment Enterprises Ltd. (ZEEL) in line with its national level CSR drive against Covid2019 officially handed over critical healthcare equipment to the state of Karnataka, further strengthening its fight against Covid2019. In the presence of the chief minister, B. S. Yediyurappa, the healthcare requirements were handed over to the Karnataka Government.
The Company will be utilizing the sanctioned CSR budget (for the fight against Covid2019) to provide the following essentials to the state:
• Ambulances – 20 ambulances to be donated to the state.
• PPE (Personal Protective Equipment) Kits – 4,000 kits donated to the state.
• Oxygen Humidifiers: 25 oxygen humidifiers donated to the state.
ZEE CEO and MD Punit Goenka said, “The Karnataka Government has taken some strong steps to ensure that the health and safety of its citizens is safeguarded. ZEE is committed to provide strong support to the state in its fight against Covid2019. We sincerely hope that the donated healthcare requirements will further enable the state to address the challenges faced due to the ongoing pandemic and strengthen its overall healthcare ecosystem."
Karnataka CM B. S. Yediyurappa said, “The Government of Karnataka is doing everything to keep the people of the state safe and follow all precautions against Covid19. We would like to thank Mr. Punit Goenka and ZEE for their support in this time of need towards Covid2019 response and relief.”
In its national level CSR drive towards enhancing the country’s healthcare infrastructure against Covid2019, ZEE had committed to donate 240+ ambulances, 46,000+ PPE kits and 90+ oxygen humidifiers. The donation to the state of Karnataka is in line with this national level CSR drive.
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At a national level, ZEE has also financially supported over 5000 Daily Wage Earners working directly or indirectly with the Company. Further, 3400+ employees have contributed towards PM CARES Fund.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
