News Broadcasting
Yahoo joins forces with Telemundo for new website
MUMBAI: Yahoo Inc. has partnered with Telemundo to form a co-branded web site, Yahoo Telemundo. Its content primarily targets the growing U.S. Hispanic audience. This new website, will replace Spanish-language internet portals previously operated by both companies.
Under the terms of the agreement, the two companies will merge staff and share advertising revenue, but neither will make any equity investment in the other. However, the details of the profit split were not disclosed.
According to NBC Universal COO Randy Falco, “This merger provides us with an excellent platform to position Telemundo for the future.”
Yahoo Telemundo will include content from Telemundo programming including sports, music and entertainment, directed towards Hispanics through Spanish-language, bilingual and English-language content sections.
The companies are banking on higher advertising revenue from the merger to allow advertisers to extend their reach to the estimated 11.5 million Hispanic population in the United States.
However, Spanish-language versions of Yahoo’s online service that cater to international markets will not be cobranded, Yahoo said.
“This partnership is a natural evolution of the larger strategy Telemundo and its digital media team have been developing during the last eight months, a strategy that is strongly anchored on providing relevant original programming to the U.S. Hispanic consumers through multiple platforms,” said Telemundo president Don Browne. “We looked for a partner with superior audience reach, a respected brand, excellent technology and a shared vision of where the business is going. Yahoo! definitely represents all these.”
A unit of NBC Universal Television Group, Telemundo Communications Group Inc. is a Spanish-language television network that reaches 93 percent of U.S. Hispanic households in 142 markets through its 16 owned-and-operated stations, 36 broadcast affiliates and nearly 684 cable affiliates.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
