GECs
Xerox India’s Rohit Gupta appointed sales head at Sony Entertainment
Six months after former Sony Entertainment International president Michael Grindon initiated a “rightsizing exercise” in Sony Entertainment Television that swept away a number of high profile executives, the first replacement appointment has been made.
Coming in place of marketing and sales head Kacon Sethi (she was managing director of sister channel SET MAX as well at the time) is Rohit Gupta – previously executive director, industry solutions operations, Xerox Modicorp.
Gupta’s brief, outside of pushing ad sales for SET, will be to get the most out of the ICC cricket rights that Sony has acquired.
Gupta, who has been appointed executive vice-president – sales & revenue management, has been with Xerox for 18 years, right from its inception in India. Gupta comes into SET with no prior media exposure but that, according to SET CEO Kunal Dasgupta, can actually work as an advantage as he can provide a fresh perspective.
Gupta’s marks the first appointment from outside to replace any of the high-profile departures like former COO Rajesh Pant, programming head Rekha Nigam, senior V-P corporate development Anand Desai and V-P – MAX, Prashant Sanwal.
GECs
Sony PAL to air Sankat Mochan Hanuman from May 4 at 9 PM
Mythological series brings Lord Hanuman’s tale of devotion and courage back to TV
MUMBAI: Sony PAL is set to bring back the timeless mythological series Sankat Mochan Hanuman, with its premiere scheduled for May 4 at 9 PM. The show revisits the legendary journey of Lord Hanuman, offering viewers a chance to reconnect with one of Indian mythology’s most revered figures.
Centred on themes of devotion, courage and righteousness, the series traces Hanuman’s unwavering loyalty to Lord Ram and his fearless stand against evil. With its mix of dramatic storytelling and visually rich sequences, the show aims to deliver both entertainment and spiritual resonance, appealing to audiences across age groups.
The narrative unfolds as a larger-than-life saga, positioning Hanuman as the ultimate protector and a symbol of strength and selfless service. His journey, rooted in faith and duty, continues to strike a chord with viewers, making the series as relevant today as ever.
The cast features Gagan Malik as Lord Ram, Debalina Chatterjee as Sita, Nirbhay Wadhwa in the titular role, and Saurav Gurjar as Raavan. Their performances bring depth and authenticity to characters deeply embedded in Indian cultural memory.
With its return to television, the show is positioned as more than just a rerun. It taps into a renewed appetite for mythological storytelling, blending nostalgia with timeless values.
As audiences increasingly seek content that resonates beyond entertainment, ‘Sankat Mochan Hanuman’ offers a familiar yet powerful narrative, reminding viewers that stories of faith and courage never really go out of style.
