iWorld
Wonderful Indonesia hosts a multi-city roadshow in India
Mumbai: Wonderful Indonesia, in collaboration with the ministry of tourism and creative economy of the Republic of Indonesia is set to engage the Indian traveller market through its recently concluded dynamic multi-city roadshow in India. The Wonderful Indonesia Roadshow was hosted at Hyderabad on 11 September 2023; in Mumbai on 13 September 2023; and in Ahmedabad on 15 September 2023. The event sought to promote Indonesia as the ultimate destination for Indian tourists seeking immersive experiences.
With 37 stalls of participants promoting the destination and about 120-140 participants from the Indian travel and tourism fraternity, this roadshow was a remarkable display of Indonesia’s cultural richness and natural wonders.
One of the prominent participants at the Wonderful Indonesia Roadshow was Tria Uma Wisata Tours & Travel. With a dedicated focus on Bali and Indonesia as a leading destination management company (DMC), Tria Uma Wisata Tours & Travel is all set to enthral the Indian traveller market with a host of
exclusive offers and features. Tria Uma is honoured to have been selected as one of the organisers for this prestigious event.
Indonesia, an archipelago blessed with unparalleled beauty and diversity, is eager to share its rich cultural heritage and breathtaking landscapes with Indian travellers. Wonderful Indonesia is committed to showcasing various destinations across the country, divided into five distinct categories: Nature,
Culinary and wellness, Arts and heritage, Recreation and leisure, and Adventure.
Speaking about the success of the roadshow, Tria Uma Wisata Tours & Travel managing director of Niluh Werdiani expressed,” We are proud to represent Bali and Indonesia as the premier DMC at the Wonderful Indonesia Roadshow. We aim to provide Indian travellers with an unforgettable experience, showcasing the unparalleled beauty of Indonesia and Bali in particular. With our specialized expertise and personalized services, we are committed to creating lasting memories for every traveller.”
The Wonderful Indonesia Roadshow promises to be a remarkable event, bringing the enchanting culture and natural beauty of Indonesia closer to the hearts of Indian travellers.
iWorld
Tata Play Binge adds Pocket Films to micro drama platform Shots
Over 210 micro dramas and 220 hours of content strengthen short form play
MUMBAI: Short stories are getting shorter and sharper. Tata Play Binge is doubling down on snackable storytelling, adding Pocket Films to its micro-drama hub Shots as it looks to capture India’s fast-growing appetite for quick-consumption content. The move expands Shots into a deeper, more diverse catalogue, now featuring over 210 micro-dramas and 220 hours of short-format programming across genres such as action, drama and thriller. The content spans Hindi and key regional languages, reflecting the increasingly local yet mobile-first nature of viewing habits.
Pocket Films brings with it a library of emotionally driven, culturally rooted narratives, including micro-dramas like Chaturanga, Vidushi, Maasa, Silent Cycle and Pilibhit, alongside short films such as Lock-up, Dubki and The Disguise. The addition builds on existing partnerships with Bullet and Stage, strengthening Shots as a one-stop destination for bite-sized storytelling.
Designed for vertical viewing, the platform leans into scroll-friendly interfaces, auto-play sequencing and seamless discovery mirroring the habits of always-on, digital-first audiences. The content remains ad-supported and is available within the Tata Play Binge app at no additional cost.
The integration also sits within a broader aggregation strategy. Tata Play Binge currently offers access to 30 plus OTT services including Prime Video, JioHotstar, Zee5 and Apple TV+ through a single subscription and interface, aiming to simplify fragmented streaming consumption.
As platforms race to keep up with shrinking attention spans, Tata Play Binge’s bet is straightforward: when stories get shorter, the catalogue needs to get bigger and faster.
