GECs
Winners announced of the first Formats Asia Awards
MUMBAI: Formats Asia has concluded another successful event. This year Formats Asia was held during the CASBAA Convention, and saw intense and insightful discussions that dug deep into the issues and matters that are affecting the industry most. The event also celebrated the announcement of the winners of the first Formats Asia Awards.
The Apprentice Asia (Sony SPE) took the top spot for the ‘Best Use of a Global Format in Asia’ award. It is an engaging show that pits aspiring young Asian entrepreneurs against each other in “the world’s toughest job interview” for a chance to work for Malaysian entrepreneur Tony Fernandes.
In the ‘Best Original Asian Format’ category, the award went to The Challenger Muay Thai (Imagine Group). The series pits 16 world-class fighters against each other to win the ultimate title of Muaythai World Champion and $ 100,000 in prize money.
Rounding off the awards in the ‘Best Non-Entertainment Format in Asia’ category was Jobs Around The World (MediaCorp TV). In this the entertaining duo, Bryan Wong and Kym Ng take viewers out of their comfort zone in an educational and cultural exploration of interesting, unusual and often surprising jobs across Asia.
Formats Asia 2013 ended on a high with a plethora of issues discussed. The programme examined recent developments in China, explored relationships with sponsors and advertisers, investigated types of programming that work well in Asia, and focused on the emergence of drama and factual formats.
Formats Asia founder and Lightning International CEO James Ross said, “I’m absolutely thrilled at this year’s event. We had some great discussions and debates, we saw a lot of examples of how formats are being localised within Asia, and we celebrated with our first Formats Asia Awards winners. The industry in Asia is really picking up, and judging by the sentiments coming from the sessions, we’ve got a lot of opportunities to capture for our partners, and the entire industry has plenty of business to capitalise on.”
He added, “Overall, this year’s event focused on the need for creating great content, since ultimately, good material will always capture the imagination and attention of viewers. Broadcasters in Asia are also increasingly realising how formats can make their job easier. Formats are not just great ideas from popular brands. They are a complete “how-to-do-it” package, a proven blueprint that encapsulates the intelligence, insights and experience learned and gained by previous producers.”
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
