iWorld
Vodafone Idea plans new music streaming service
MUMBAI: The largest telecom player of India is now planning to bet on a music streaming service. Vodafone Idea Ltd has plans in store to launch a new music streaming app while its biggest rivals already have ventured into the segment. The telco player will come up with the new app through partnership though did not reveal the name of the concerned company.
At a time when all the telco players are upping their content game, the strategic move will definitely help Vodafone Idea going forward, especially to take on Bharti Airtel’s Wynk Music and Reliance Jio’s JioSaavn. With the entry of the new music streaming app, the existing Idea Music app will be shut down.
“We are sunsetting the Idea Music app and we will come up very soon with an offering that will provide the best-in-class music streaming services, through a partnership that we are in the final stages of closing," Vodafone Idea chief executive officer Balesh Sharma said in a post-earnings conference call with analysts.
The move could help the telco giant to retain subscribers also. Since the entry of Jio in the market, the ARPU of the operators has declined rapidly due to the ongoing tariff war. Two legit players including Bharti Airtel and Vodafone Idea saw revenues from wireless business drop significantly over last two years.
However, the competition for Vodafone Idea’s new entrant will not be easy. Along with Wynk Music and JioSaavn, there are other players like players Gaana, Hungama, Apple Music and Google Play Music. Moreover, Spotify is expected to enter the Indian market by March as per media reports.
iWorld
OneOTT partners with UP govt for Project GANGA broadband rollout
Initiative to connect 2M plus households, empower 8,000–10,000 entrepreneurs in 2–3 years.
MUMBAI: Uttar Pradesh just got a digital Ganga flow because when broadband meets ambition, even villages start streaming faster than city traffic. OneOTT Intertainment Ltd. (OIL), the broadband arm of Hinduja Global Solutions (HGS) under the Hinduja Group, has signed a Memorandum of Understanding with the State Transformation Commission (STC), Government of Uttar Pradesh, for Project GANGA (Government Assisted Network for Growth & Advancement).
The MoU, signed on 7 March 2026 in the presence of Uttar Pradesh Finance & Parliamentary Affairs Minister Suresh Kumar Khanna, aims to empower 8,000–10,000 local entrepreneurs at the Nyaya Panchayat level as independent Digital Service Providers (DSPs). A significant number of these DSPs are expected to be women. The initiative will deliver high-speed broadband to over 2 million households in the next 2–3 years and create direct and indirect employment for more than 100,000 individuals.
Project GANGA will support government priorities in digital education, healthcare and public services while enabling MSMEs and enterprises with reliable connectivity. DSPs will receive structured training, financing assistance, network build-out support and technology enablement.
STC CEO Manoj Kumar Singh said, “Project GANGA is a significant step toward expanding inclusive digital infrastructure in Uttar Pradesh. By empowering local entrepreneurs, the program will strengthen service delivery and ensure affordable digital access for underserved communities.”
OIL, MD & CEO and HGS whole-time director Vynsley Fernandes added, “This initiative reflects our long-term commitment to enabling digital access and economic opportunity at scale. Project GANGA is structured as a multi-year program focused on entrepreneur onboarding, network deployment and workforce development.”
OIL brings execution strength backed by HGS and NXTDIGITAL’s national footprint, which already connects over 5 million homes across more than 4,500 pin codes in 1,500 cities and towns through 15,000 plus franchise partners and over 2 lakh kilometres of fibre infrastructure. The ecosystem will support broadband, IPTV, OTT, CCTV, satellite internet and cybersecurity solutions for households, businesses and public institutions.
In a state racing toward digital inclusion, Project GANGA isn’t just laying cables, it’s laying the foundation for millions to connect, learn, heal and earn, one Nyaya Panchayat at a time.
