Hindi
Vijender Singh and Mohit Marwah: The ‘Fugly’ boys
MUMBAI: Shot in the picturesque foothills of Leh, Grazing Goat Pictures introduced its third track from the upcoming film Fugly, titled Banjarey. The song which talks about friendship and travelling is being greatly appreciated by music lovers internationally.
On the sets of Banjarey, since there were no gyms in Leh, the boys Mohit and Vijender used the rocks lying around for free weight training while shooting for the song.
Banjarey has been composed by music sensation Yo Yo Honey Singh and is unlike any of his previous compositions.
After the instant-hit Yeh Fugly Fugly Kya Hai and Dhupchik, Grazing Goat Pictures has released the third track.
Its title track Yeh Fugly Fugly Kya Hai has created a huge stir with its signature ‘Spider Step’. The song became the most popular video on YouTube India within four days of its release.
Fugly, directed by Kabir Sadanand, is shot extensively in Delhi and the breathtaking locations of Leh. It is a story of four friends: Dev, Devi, Gaurav and Aditya and how this carefree bunch, at the threshold of their lives, get caught in a ‘Fugly’ incident, which sucks them slowly into the big bad world of corruption, politics and the real society in the capital. The entertainingly original Fugly is wacky, kitsch and puts the best of friends through the most bizarre events of their life – the game is Fugly!
Hindi
Rajesh Ramaswamy exits The Script Room to focus on filmmaking journey
Ad filmmaker steps away from own venture to pursue direction and storytelling
MUMBAI: In a move that has caught the attention of the advertising and creative community, Rajesh Ramaswamy has announced his exit from The Script Room, the company he co-founded, marking the end of a seven-year stint at the helm.
The decision, which came into effect earlier this month, signals a shift in focus for Ramaswamy, who is now looking to immerse himself fully in filmmaking and direction as an independent creative.
Known for blending sharp advertising insight with storytelling craft, Ramaswamy has been instrumental in shaping The Script Room into a creative hub that delivered campaigns, branded content, and original storytelling formats. Over the years, the company collaborated with agencies, directors, and a wide network of writers, while also experimenting with formats such as short films and web series.
Sharing his thoughts on the transition, Ramaswamy indicated that the move is driven by a desire to focus and explore stories he has been developing over time. While he acknowledged the unconventional nature of stepping away from one’s own venture, he also framed it as a necessary leap toward clarity and creative pursuit.
Importantly, The Script Room will continue its operations with its current team and leadership, with Ramaswamy expressing confidence in the group that helped build the company’s identity. The studio, he noted, remains well-positioned to evolve further with fresh talent and ideas.
His exit also reflects a wider industry trend, where experienced advertising professionals are increasingly transitioning into independent filmmaking, tapping into the growing opportunities across digital and long-form content platforms.
As Ramaswamy steps into this new phase, the move underscores a familiar creative instinct, sometimes, the boldest ideas begin with a clean break.
