GECs
Viacom will strengthen CBS television unit
From January Viacom will integrate the UPN and CBS Broadcast Networks under CBS Television Unit. CBS Television also includes Viacom’s 34 stations; CBS Entertainment, CBS News, CBS Sports; and the network’s distribution unit, CBS Enterprises.
Viacom is a leading global media company. It’s well-known brands include CBS, MTV, Nickelodeon, and c.
Viacom’s president and chief operating officer Mel Karmazin said: “Today’s announcement is the culmination of a process that began with the merger of Viacom and CBS. With sole ownership and key long-term affiliation agreements in place, and with 2001 upfront and season launches that resulted in higher revenues and ratings, there is no better time to bring UPN together with CBS, which is also enjoying one of the best years in its history.”
UPN premiered on 16 January 1995 as a two-night network in 96 markets. Today, UPN broadcasts programming on five nights, with 84 per cent primary coverage. Viacom is looking to cut costs by streamlining and bringing new efficiencies to the broadcast business. At the same time CBS and UPN will continue to be broadcast free, over-the-air .
UPN has managed to assemble a strong and geographically diverse group of affiliates. The company also created a successful lineup with bold programming development and acquisitions. Thus a distinct network identity was built. UPN claims that ratings are up on four out of five nights and the key building blocks for continued success are in place. UPN is confident of building on this strength through the efficiencies and additional resources available under the CBS umbrella.
Through this initiative the CBS Television group believes that it can increase advertising sales while building on its track record of bringing distinctive and successful programming to the screen.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
