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Twitter hires Sonali Malaviya as head – business marketing

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MUMBAI: Twitter has appointed Sonali Malaviya as country business marketing head for India as part of Twitter’s Global Business Marketing team (GBM).

 

She will be based at the Twitter office in Delhi and report to Twitter international marketing director Frederique Covington, who is based in Singapore.

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Malaviya will be responsible for marketing and messaging that helps businesses understand and embrace Twitter’s advertising solutions in India. She will set the vision for business marketing strategy, segmentation, and events. In her role, she will create and evolve the Twitter story to win the hearts and minds of advertisers and agencies, while resonating across the broader advertising spectrum.

 

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Covington said, “India is one of our key growth markets for Twitter in Asia Pacific and we are committed to delivering more value to the local advertising community through real-time marketing solutions. We are excited to have Sonali join the Twitter flock and to further educate and engage with brand advertisers and agencies in India through her vast experience and expertise.”

 

Malaviya added, “Twitter is the place for discovering what’s happening in your world right now, sharing your interests with others, and expressing your thoughts and opinions. As an individual, those are traits that I identify with and it’s truly amazing to have the opportunity to live my passion at Twitter. I’m thrilled to be joining a supercharged team and contribute my media agency experience to Twitter at this exciting time of digital transformation for brands in India.”

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With more than 15 years’ of experience in the marketing industry, Malaviya previously worked at GroupM. Prior to that, she worked at PHD in Dubai, and at Roy Morgan Research in Australia.

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iWorld

OpenAI hits back at Elon Musk’s lawsuit ahead of trial

Company calls claims “baseless” and accuses Musk of trying to disrupt a rival.

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MUMBAI: When the stakes are measured in billions and egos are involved, even Silicon Valley titans can turn a courtroom into a battlefield. OpenAI has issued a sharp public response to Elon Musk’s ongoing lawsuit, accusing the billionaire of filing the case to harass a competitor rather than address genuine concerns. In a strongly worded statement shared on its official X account, OpenAI described Musk’s allegations as “baseless” and suggested the lawsuit is an attempt to disrupt the company as the case heads toward trial later this month in Oakland, California.

The response comes after Musk’s legal team recently amended the complaint, proposing that any damages potentially exceeding $150 billion should go to OpenAI’s nonprofit entity rather than to Musk personally. OpenAI questioned the timing and motive behind this change, calling it a late-stage attempt to “pretend to change his tune” on the nonprofit structure.

The company further labelled the lawsuit a “harassment campaign”, arguing that Musk’s actions are driven by personal rivalry, ego, and a desire for greater control and financial upside.

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At the heart of the dispute is Musk’s claim that OpenAI has abandoned its original nonprofit mission of developing artificial intelligence for the benefit of humanity. A co-founder who left in 2018, Musk is seeking governance changes, including the removal of CEO Sam Altman from the nonprofit board, and the return of certain financial gains linked to Altman and President Greg Brockman.

OpenAI has firmly rejected these allegations, maintaining that its current hybrid structure, a public-benefit corporation overseen by a nonprofit parent remains true to its long-term goals. The company has also previously accused Musk of anti-competitive behaviour aimed at weakening its leadership.

As the case prepares for a jury trial, this public exchange highlights the deepening rift between two of the most influential figures in the AI revolution and raises broader questions about governance, mission, and power in the fast-moving world of artificial intelligence.

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In the high-stakes game of AI, it seems the real drama isn’t just inside the models, it’s playing out in courtrooms too.

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