I&B Ministry
Tribe and true India backs a global rise for indigenous enterprise
If India needed a sign that its tribal economy is ready to go from forest floors to global stores, the Tribal Business Conclave 2025 delivered it with a flourish. And at the centre of this surge stood union commerce minister Piyush Goyal, declaring that tribal enterprise is not just heritage, it is India’s next big export story.
Addressing a packed hall in New Delhi alongside union tribal affairs minister Jual Oram, Goyal said the Department of Commerce would throw its full weight behind all tribal products with export potential, with support flowing through e-commerce platforms, international warehouses for display and sales, and retail and wholesale trade networks. The announcement landed during Janjatiya Gaurav Varsh, commemorating the 150th birth anniversary of Birsa Munda, making the moment as symbolic as it was strategic.
Goyal revealed that a new scheme is under development to boost export promotion and visibility for tribal crafts, calling both domestic and international markets “immense opportunities waiting to be unlocked.” Quoting Birsa Munda’s iconic words “Our land, our kingdom” Goyal said India must honour that legacy by ensuring prosperity reaches every tribal household.
He noted that India cannot prosper unless its indigenous communities prosper, stressing that upliftment of tribal and remote regions remains a core national priority. Goyal lauded tribal communities for preserving values, art forms and craftsmanship despite decades of hardship, calling their contribution to India’s cultural identity “invaluable”.
Organised by DPIIT, under the Ministry of Commerce and Industry, in collaboration with the Ministry of Tribal Affairs and Ministry of Culture, the conclave attracted extraordinary scale:
● 250 plus tribal enterprises
● 150 exhibitors
● 100 plus tribal start-ups
● A buzzing Roots to Rise pitching platform
● 50 plus speakers across six panel discussions and four masterclasses
Industry bodies also stepped up FICCI as Industry Partner and PRAYOGI as Knowledge Partner placing tribal enterprise firmly at the heart of Viksit Bharat @2047.
Goyal highlighted transformative initiatives already reshaping tribal welfare:
● 3,900 Van Dhan Kendras uplifting 12 lakh tribal members
● 50 per cent budget increase for the Ministry of Tribal Affairs
● 50 lakh particularly vulnerable tribal families benefitting under PM-Janman Yojana, with Rs 24,000 crore disbursed
● 80 per cent fee reduction for GI applications from Rs 5,000 to Rs 1,000
“From Van Dhan to Vyapar Dhan,” Goyal said, must now be India’s rallying cry, urging all stakeholders to help tribal products take their rightful place on global platforms.
The conclave rolled out several marquee announcements:
1. Launch of the GYAN Lab
The Gramya Yuva Arth Niti Lab, developed by IIT Bombay’s Ashank Desai School of Public Policy and PRAYOGI Foundation, is designed as a public-policy innovation playground for tribal and rural enterprise models.
It will pilot:
● a Tribal Entrepreneurship Index
● micro-equity incubation models
● real-time digital and policy interventions
The lab marks a rare triad of academia, industry and government working in lockstep.
2. Tribal Affairs Grand Challenge
A joint initiative of the Ministry of Tribal Affairs, Startup India and DPIIT, inviting start-ups to build high-impact solutions backed by mentorship, visibility and funding opportunities.
3. Roots to Rise: Pitching Session Outcomes
After two screening rounds:
● 115 enterprises selected
● 43 with DPIIT registration
● 10 incubators offering support
● 57 enterprises drew investor interest from 50 plus investors, with commitments totalling over Rs 10 crore
● 33 enterprises wooed major players such as IFCI Venture Capital Funds Ltd. and Arora Venture Partners
These start-ups have already created 1,500 direct jobs and 10,000 plus indirect jobs, impacting 20,000 tribal individuals.
4. Surge on the Government e-Marketplace
The conclave saw 60 plus GeM registrations and 50 plus enquiries for TBC products, signalling a strong appetite from institutional buyers.
5. GI Certificates to honour unique tribal crafts
Designations celebrated crafts including:
● Kannadippaya (Kerala)
● Apatani Textile (Arunachal Pradesh)
● Marthandam Honey (Tamil Nadu)
● Lepcha Tungbuk (Sikkim)
● Bodo Aronai (Assam)
● Ambaji White Marble (Gujarat)
● Bedu and Badri Cow Ghee (Uttarakhand)
Each recognition adds brand value, boosts market visibility and protects indigenous heritage.
The conclave also treated attendees to a cultural showcase with a thematic pavilion and performances under “Tribal Bharat @2047: Sustaining Culture, Scaling Commerce.”
This blend of tradition and trade set the tone for a future where culture isn’t just preserved, it powers enterprise.
By the time tribal entrepreneurs, investors and policy-makers wrapped up the day, the message was loud and clear: India’s tribal talent is not waiting for opportunity, it is ready for lift-off. With structural backing, financial support, global access and a cultural edge, the path from roots to rise is no longer aspirational; it is actionable.
As Goyal put it, this is the decade when “Local Goes Global” and India’s tribal communities won’t just be part of the journey, they will lead it.
I&B Ministry
Prasar Bharati sets EPG standards for DD Free Dish platform
New specs define 7-day guide, LCN mapping, and device compatibility.
MUMBAI: Your TV guide just got a backstage pass structured, scheduled, and far more in sync. Prasar Bharati has released detailed technical specifications for Electronic Programme Guide (EPG) services on DD Free Dish, laying down a standardised framework for how channels and programme information are organised and delivered. At the core of the update is a defined EPG data structure, covering genre-based categorisation, scheduling formats, and Logical Channel Numbering (LCN). The aim is simple: make navigation less guesswork and more guided experience across the platform’s over 40 million households.
The specifications also introduce a seven-day programme guide window for each channel, alongside clear rules for channel grouping and LCN mapping effectively deciding not just what you watch, but how easily you find it.
On the technical front, the document outlines requirements for Program Specific Information (PSI) and Service Information (SI), including descriptor usage across tables such as PAT, BAT and NIT. It further details service lists and network linkage parameters, giving OEMs and developers a clearer blueprint for integration.
Importantly, the framework is designed to work seamlessly with television sets equipped with in-built satellite tuners, enabling users to access DD Free Dish directly without additional hardware, an incremental but meaningful step towards simplifying access.
The platform will continue to operate on GSAT-15 transponders, using MPEG-4 compression and DVB-S2 transmission standards, ensuring continuity even as the interface evolves.
While largely technical, the move signals a broader push towards standardisation and user-friendly discovery in India’s free-to-air ecosystem because sometimes, the real upgrade isn’t what’s on screen, but how easily you get there.
