e-commerce
Trading Steady 5paisa Keeps Its Balance in a Volatile Market
MUMBAI: In a market where momentum has been patchy, 5paisa Capital Limited has chosen consistency over drama. The digital brokerage firm reported unaudited consolidated results for the quarter and nine months ended December 31, 2025, showing resilient profitability despite softer topline momentum and higher operating costs. For the December quarter, total income stood at Rs 793.37 crore, compared with Rs 853.10 crore in the same period last year, reflecting lower fees and commission income amid changing market conditions.
Revenue from operations for the quarter came in at Rs 792.75 crore, with interest income of Rs 347.24 crore and fees and commission income of Rs 445.51 crore. While trading-led income moderated year-on-year, cost control helped cushion the impact. Total expenses for the quarter were contained at Rs 628.04 crore, resulting in a profit before tax of Rs 165.32 crore.
After accounting for tax expenses of Rs 42.33 crore, net profit for the quarter stood at Rs 122.99 crore, compared with Rs 161.77 crore a year earlier. Earnings per share for the quarter were reported at Rs 3.94 (basic) and Rs 3.93 (diluted).
For the nine months ended December 31, 2025, 5paisa posted total income of Rs 2,344.11 crore, down from Rs 2,884.39 crore in the corresponding period last year. Net profit for the nine-month period came in at Rs 333.30 crore, compared with Rs 581.67 crore in the year-ago period, mirroring a broader slowdown in retail trading activity.
Despite the moderation, the balance sheet remained healthy. As of December-end, the company reported a net worth of Rs 639.17 crore, with a debt-equity ratio of 0.45 times and a current ratio of 1.50 times, indicating comfortable liquidity. Operating margins for the period stood at 19 percent, while net profit margin was 14 percent, underscoring the firm’s ability to protect profitability in a tougher environment.
On a full-year basis, for the year ended March 31, 2025, 5paisa had reported a net profit of Rs 682.33 crore, providing a strong base despite the subsequent cooling off in market activity. The company’s earnings per share for the nine-month period were reported at Rs 10.67 (basic) and Rs 10.64 (diluted).
Commenting through the results announcement, 5paisa Capital Limited managing director and CEO Gaurav Seth signed off the numbers on January 13, 2026, as the brokerage continues to navigate a phase marked by cautious investor sentiment and recalibrated trading volumes.
While the headline numbers point to a softer year compared to the trading boom cycles of the past, 5paisa’s latest results suggest a business that remains profitable, well-capitalised and steady on its feet, even when the markets refuse to cooperate.
e-commerce
Amazon unveils first Trustworthy Shopping Experience Report
32,000 bad actors targeted, 15 million fake products removed in 2025.
MUMBAI: In a marketplace where trust is the real currency, Amazon is showing its receipts. Amazon has released its first-ever Trustworthy Shopping Experience Report, offering a detailed look at how it polices its vast digital shelves from counterfeit crackdowns to scam detection and review authenticity. At the heart of the report is a four-pronged strategy, proactive controls, risk anticipation, enforcement against bad actors, and consumer protection. The scale is staggering. Since 2020, Amazon’s Counterfeit Crimes Unit has pursued over 32,000 bad actors globally through litigation and criminal referrals spanning 14 countries.
The clean-up drive accelerated in 2025, with the company identifying and disposing of more than 15 million counterfeit products worldwide. Legal action also led to the takedown of over 100 websites linked to fake reviews and scams, an ongoing battle in the age of algorithmic manipulation.
Behind the scenes, artificial intelligence and machine learning are doing the heavy lifting. Amazon says it monitors billions of daily interactions across listings, reviews, and seller activity to spot trouble before it surfaces. Its predictive systems can even flag potentially infringing listings for trending products before brands raise the alarm.
Tools like Omniscan, which verifies product safety information at scale, and SENTRIX, designed to detect and eliminate phishing websites, are part of this expanding tech arsenal. Together, they aim to reduce risk while keeping the platform usable for legitimate sellers.
That balance between protection and friction is a tightrope Amazon acknowledges. Rohan Oommen, Vice President of Worldwide Customer and Partner Trust, noted that while safeguards are critical, they must not stifle genuine businesses. Features like the Account Health Dashboard are meant to give sellers clearer visibility into compliance and performance.
Consumer-facing measures are also getting sharper. From direct safety alerts to recall notifications and refund guidance, Amazon is leaning into transparency, backed by partnerships with consumer organisations to raise awareness.
The report’s release follows the expansion of Amazon’s Counterfeit Crimes Unit into India, signalling a deeper push into one of its fastest-growing markets, with closer coordination planned between brands, sellers, and law enforcement.
In short, as online shopping grows more complex, Amazon is betting that trust built through data, enforcement, and a fair bit of algorithmic vigilance will be its most valuable product yet.








