iWorld
Top reasons to watch Chacha Vidhayak Hain Humare Season 3 on Amazon miniTV
Mumbai: Amazon miniTV, Amazon’s free video streaming service, recently released the highly anticipated third season of Chacha Vidhayak Hain Humare. The latest edition of this popular comedy-drama follows the fan-favourite Ronny Pathak’s journey as it becomes more entangled in the world of politics. As Ashwini (Chachaji) ramps up his tactics while giving him an ultimatum, the challenges extend beyond Ronny’s ambition, threatening his family and testing his moral boundaries. Directed by Gaganjeet Singh and written by Zakir Khan and Gopal Datt, the series is a masterful mix of humour, heartfelt drama, and sharp political satire.
If you haven’t watched the new season of Chacha Vidhayak Hain Humare yet, here are a few reasons to dive into the latest adventures of Ronny Pathak.
. The return of Ronny Bhaiyya: Fans have been eagerly awaiting the return of Zakir Khan as the beloved Ronny Bhaiyya. This season, Zakir masterfully blends comedy with emotional moments, diving into the hilarious and often unpredictable world of Ronny Bhaiya. As the stakes rise with Ronny’s involvement in politics against his will, Zakir’s comedic timing and heartfelt delivery will not only make the audience laugh but also shed some tears.
. Political drama packed with unexpected twists: This season dives deeper into the complex world of politics, intertwining it more closely with Ronny’s personal life, while presenting a gripping narrative of conflict, strategy, and survival. This season portrays the clash between personal ambition and responsibilities, capturing the essence of a political drama with comedic twists that keep the storyline engaging and unpredictable.
. Compelling characters with emotional depth: The new season intricately weaves the dynamics between characters, exploring their complex relationships and evolving connections. As Ronny navigates through the tumultuous political environment, he oscillates between his relationships, career, and internal struggles. With universal themes of friendship, love, family and self-discovery, the narrative adds layers of intrigue and emotional depth.
. Talented cast ensemble: The third season of Chacha Vidhayak Hain Humare features a talented ensemble cast, each infusing authenticity into their portrayals. Led by Zakir Khan, the series stars Abhimanyu Singh, Amruta Khanvilkar, Alka Amin, Kumar Varun, Vyom Sharma, and Venus Singh in pivotal roles. With their convincing performances, they bring their characters’ unique traits and struggles to life, enriching the narrative by combining comedy and drama.
Reimmerse yourself in the hysterical world of Ronny Bhaiyya with Chacha Vidhayak Hain Humare S3 exclusively on Amazon miniTV.
e-commerce
Visa report tracks rise of India’s affluent, experience-led spending
Affluent base doubles to 130 lakh, travel 58 per cent of elite spends.
MUMBAI: In India’s new luxury playbook, it’s less about owning more and more about living better. A new whitepaper by Visa Consulting and Analytics (VCA) maps a decisive shift in India’s affluent economy, where spending is becoming more intentional, experience-led, and closely tied to personal identity rather than pure income growth.
Titled India’s Affluent Economy 2025–2026, the report draws on a Visa-commissioned Yougov study and VisaNet data across travel, dining, retail and lifestyle categories. The headline number is hard to miss: individuals earning over Rs 10 lakh annually have nearly doubled from 69 lakh to 130 lakh, significantly expanding the country’s discretionary spending base.
But it’s not just about scale, it’s about behaviour. As consumers move up the affluence ladder, discretionary categories are taking a larger share of credit card spends, positioning cards as key enablers of premium, lifestyle-driven consumption.
The geography of wealth is shifting too. Affluence is no longer confined to metros such as Mumbai, Delhi and Bengaluru, with cities like Ahmedabad, Surat, Jaipur and Lucknow increasingly mirroring metro consumption patterns.
The report highlights a clear pivot from ownership to access. More than 50 per cent of affluent consumers now use cards for elite memberships, while 7 in 10 are drawn to limited-edition drops and curated collections. Increasingly, luxury is defined by seamless access be it concierge-led travel or curated dining where time saved is as valuable as money spent.
Spending patterns reinforce this shift. Among the ultra-elite, travel accounts for 58 per cent of discretionary spends, far outpacing retail and luxury combined at 28 per cent. Cross-border spending penetration stands at 63 per cent, signalling a growing global outlook among India’s affluent.
Closer home, indulgence is becoming routine. Nearly 4 in 5 affluent consumers dine at premium establishments at least three times a year, while 1 in 4 visit luxury venues more than five times annually. Dining spends are also climbing, with Rs 20,000 emerging as a new entry-level benchmark per experience and Rs 50,000 marking premium territory.
Retail, meanwhile, is becoming more selective. Three in four affluent consumers make a high-end purchase at least once a quarter, while one in four shops premium every two weeks. Luxury retail intensity is also rising, with 2 in 5 consumers spending over Rs 5 lakh annually, and a smaller but significant segment exceeding Rs 10 lakh.
Technology and wellness are carving out new roles in this ecosystem. High-end gadgets now see average spends of Rs 60,000 or more per purchase, while ultra-elite consumers are eight times more likely to visit spas and show five times higher engagement with cosmetic stores than non-affluent groups.
The broader takeaway is structural. Affluent consumers are no longer buying products, they are buying ecosystems. Integrated experiences across travel, dining, wellness and payments are becoming central to how this segment lives and spends.
As India’s affluent base expands beyond metros and aligns more closely with global consumption patterns, the real opportunity lies not just in size, but in speed. For brands, the message is clear: relevance will be defined by how early and how seamlessly, they plug into this evolving lifestyle economy.
