News Broadcasting
Tivo in deal with US cable TV firm Cox
MUMBAI: Tivo, which creates in television services for digital video recorders (DVR), and American cable television firm Cox Communications have entered into an agreement to make Tivo’s DVR and interactive ad service available to select Cox subscribers.
Tivo will customise its cable software for deployment on compatible Cox DVR set-top-boxes. Tivo’s downloadable software will allow Cox to deliver the Tivo service in Cox subscriber homes without replacing existing DVR boxes, and without an install appointment. In this way, current Cox DVR customers who wish to enjoy the Tivo service, can quickly and easily add the benefits of Tivo to their DVR subscription.
Cox Digital Cable customers with DVR service who choose to add TiVo to their Cox subscription will enjoy the Tivo user interface as well as new innovations that link the capabilities enabled by Cox’s broadband network like On Demand and HD service, with Tivo features like Season Pass recordings, WishListsearches and the recently announced Tivo KidZone.
KidZone gives parents an easy way to safeguard their kids from video content while also helping them discover and choose great educational and age-appropriate shows. The service is expected to launch in select Cox markets in the first half of next year.
The agreement also provides for Cox to distribute Tivo’s interactive ad platform which enables an advertising solution that is seamlessly integrated with the Tivo subscriber experience. The new advertising relationship extends Cox Media’s leadership in the advanced advertising arena and further expands Tivo’s advertising footprint across the US.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
