eNews
The subtle changes at Zee Entertainment.
MUMBAI: Almost slowly and steadily Punit Goenka’s Zee 4.0 vision is being executed in India’s leading media and entertainment enterprise. Ofcourse the organisation has been restructured, new lines of reporting come in and new hires have been brought in.
But almost silently, the Zee corporate website has changed as has the email address of Zee executives. From zee.esselgroup.com, it has now been modified to zee.com keeping with the fact that the promoters – the Subhash Chandra family – have only a minority position in Zee Entertainment Enterprises Ltd (Zeel).
The most striking change is the new website developed during the pandemic. With a very international looking design, it far surpasses the look and content of its rivals in the same space. Zee.com covers everything from the company’s mission, vision, policies, its brand identity, leadership, investor information, different business – it is a treasure trove of information.
Compared to its earlier website design, Its current one is almost as different as chalk is from cheese.
eNews
Paisabazaar launches Credit Premier League 2.0
Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.
MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.
Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.
All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.
Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”
The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.
Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.
In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.
