News Broadcasting
The Q partners with Mzaalo to target young audience
Mumbai: QYOU Media has announced that Hindi language channel The Q will become available on Mzaalo, a blockchain-based online video streaming app.
The Q will offer Mzaalo users an array of content targeting young Indian audiences who can earn rewards based upon viewership that can be spent on merchandise, digital goods, games, and charitable giving, said the statement.
“Mzaalo, in tandem with their underlying technology from Xfinite, has created a best-in-class next-gen platform that could not be more perfectly matched to the content and target audience for The Q,” said QYOU Media chief executive officer Curt Marvis. “We know that our digital and social media content creators design programming for young India that often relies on finding distribution platforms that leverage the technology that will drive content consumption in the future. Mzaalo and Xfinite provide exactly that kind of platform and we are thrilled to become a partner to develop and distribute innovative influencer and brand experiences on the blockchain for their communities and ecosystem.”
The Q channel is available in over 122 million TV households and to over 676 million users via OTT, mobile, and app-based platforms in India. Mzaalo has over 25 content partners offering 12,000 films, which includes Bollywood films and regional cinema, original shows, music videos and more.
“We are committed to providing Mzaalo users the most exciting and engaging content,” said Mzaalo chief operating officer Vikram Tanna. “Our content gamification engine coupled with 600+ rewards partners and celebrity experiences enable us to deliver real value for our users. The Q is establishing a new type of brand with interactive and fun content that engages the new generation of social viewers. This collaboration brings together the best of content, interactivity, and gamification, and is perfectly suited for both.”
News Broadcasting
Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore
PAT improves to Rs 306.6 crore, margins steady amid cost pressures.
MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.
Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.
However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.
Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.
At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.
On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.
Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.
The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.
