Cable TV
Television needs to reposition as convergence source with digitisation
MUMBAI: Digitisation of cable TV has provided television broadcasting industry an opportunity to reposition itself as a convergence source. The future is full of opportunities for everyone, according to Telecom Regulatory Authority of India member R K Arnold.
Every stakeholder will benefit once the process of digitisation is complete. Thirty per cent of cable TV homes have been digitised in Phase I and Phase II.
“There are (a total of) 100 million cable TV homes. Once all these homes are digitised, we will be able to provide broadband services,” said Arnold said in his keynote address at the CASBAA India Forum 2014.
Arnold is confident of achieving 100 per cent digitisation in 2014 itself.
Arnold also spoke on the Direct-to-Home (DTH) players. “While DTH has grown along with digitisation, they do not have two-way communication as required for broadband,” he said.
The first two phases of digitization has brought the multi-system operators in direct contact with 30 million customers. “This makes it necessary that we are more customer oriented. We need to beef up customer service delivery, and that is a challenge,” said Hathway Cable & Datacom MD & CEO Jagdish Kumar.
According to Indian Broadcasting Foundation (IBF) secretary general Shailesh Shah, deploying infrastructure is challenging but is doable. “For full digitisation, analogue switch offs are needed,” said Shah.
Shah expects digitisation to be completed only by the middle or towards the end of 2015. Phase III of digitisation is mandated to be completed by the end of September 2014 and Phase IV by the end of December 2014.
One of the biggest challenges for multi-system operators in achieving digitisation in phase III and phase IV is that they will need to reach cable TV homes in the smaller towns and villages, unlike in the top 42 cities in Phase I and Phase II where they already had substantial presence.
“Connectivity is a huge challenge,” said Hathway’s Kumar.
The MSOs have in all seeded 30 million Set Top Boxes (STBs) in phase I and phase II. “As a community, we have spent close to Rs 3,000 crore. When any industry makes such a huge investment, the repayment time is 4-5 years. We are trying to change the system, and it will not happen in a year or two,” informed Kumar.
Turner International India south Asia MD Siddharth Jain feels broadcasters will have the fruits of digitisation only after a beginning is made for signing deals on the basis of per STB.
“The broadcasters currently do not have the count of STBs. There needs to be complete transparency,” Jain said.
The total funding needed for deploying STBs in phase III and IV is Rs 14,000 crore. “It is impossible to expect the MSOs to invest in both the STBs and optical fibre. The government has to help in this infrastructure,” said MyBox Technologies CEO Amit Kharabanda.
To promote better content carriage in the rural areas, the government is implementing a National Optical Fibre Network (NOFN) project to connect all the 2.5 lakh gram panchayats.
“When we had a meeting with the MSOs, we found several gaps. Now NOFN is planning to expand its network from the district level to the block level and then panchayats. If this happens, in the next 2 years, we will see different ways of carrying content,” said Ministry of Information & Broadcasting joint secretary-broadcasting Supriya Sahu.
The industry stakeholders speaking at the CASBAA India Forum also suggested that for smooth completion of digitisation, phase III and phase IV digitization should not be taken up simultaneously.
Cable TV
Hathway Cable appoints Gurjeev Singh Kapoor as CEO
Leadership change comes as cable TV faces shrinking subscriber base and modest earnings pressure
MUMBAI: Hathway Cable and Datacom has tapped industry veteran Gurjeev Singh Kapoor as chief executive officer, marking a leadership pivot at a time when India’s cable television business is under mounting strain.
Kapoor will take over from Tavinderjit Singh Panesar, who is set to retire in August after a long innings with the company. Panesar, chief executive since 2023, has held multiple leadership roles at Hathway, including his latest stint beginning in 2022.
Kapoor brings more than three decades of experience in media and entertainment. He most recently led distribution at The Walt Disney Company’s Star India business, now part of JioStar. His career spans television distribution and affiliate partnerships, with stints at Sony Pictures Networks India, Discovery Communications and Zee Entertainment.
Panesar, with over three decades in the industry, has worked across strategic planning, distribution and business development in media, broadcasting and manufacturing. His past associations include ESPN Star Sports, Star India, Apollo Tyres and JK Industries.
The transition lands as the cable sector grapples with structural disruption. Traditional operators are losing ground to streaming platforms, while telecom and broadband players tighten the squeeze with bundled offerings.
An EY report estimates India’s pay-TV base could shrink by a further 30 to 40 million households by 2030, taking the total down to 71 to 81 million. The slide follows a loss of nearly 40 million homes between 2018 and 2024, a contraction that has already wiped out more than 37,000 jobs in the local cable operator ecosystem.
Hathway’s numbers reflect the strain. The company reported a consolidated net profit of Rs 93 crore for FY25, down from Rs 99 crore a year earlier. Revenue inched up to Rs 2,040 crore from Rs 1,981 crore. As of December 2025, it had about 4.7 million cable TV subscribers and roughly 1.02 million broadband users.
Kapoor steps in with a familiar brief but a shrinking playbook. In a market where viewers are cutting cords faster than companies can reinvent them, the new chief executive inherits a business fighting to stay plugged in.
