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Sportz Interactive revamps Wisden’s website for cricket lovers
Mumbai: Sportz Interactive (SI), a global leader in sports digital solutions, is proud to announce its collaboration with Wisden to revamp and launch its official website, transforming it into the premier destination for cricket enthusiasts worldwide. This comprehensive project features a state-of-the-art user interface and user experience (UI/UX), making the platform exceptionally user-friendly and engaging.
Wisden, an iconic name in the cricket world, is renowned for its rich history and an unparalleled repository of historical statistics. The refreshed website will honour this legacy while elevating the fan experience to new heights, ensuring it remains the go-to platform for cricket lovers.
Key deliverables from Sportz Interactive also include the development of interactive games such as polls, quizzes, and predictors, designed to captivate users and foster a sense of community. Additionally, Sportz Interactive will introduce a dynamic fan leaderboard, enhancing engagement and creating a competitive yet fun environment.
Leveraging over 22 years of experience in delivering world-class digital experiences and having worked closely with key stakeholders in the cricket ecosystem (including teams, leagues and associations), Sportz Interactive is committed to bringing its expertise to Wisden’s digital transformation. This partnership promises to deliver a cutting-edge website that seamlessly combines Wisden’s historical richness with Sportz Interactive’s innovative digital solutions.
Cricket Properties Ltd & Wisden MD, Ian Sykes commented: “We are thrilled to partner with Sportz Interactive for this significant revamp of Wisden.com. For over 160 years, Wisden has been a trusted source for cricket fans around the world and we are confident that our new website will offer a fantastic and unique user experience, marrying Wisden’s unrivalled heritage with SI’s market-leading tech”.
Sportz Interactive director – head of UK & EU operations Alex Chamberlen said: “Collaborating with Wisden is an extraordinary opportunity for Sportz Interactive. Our goal is to create a digital platform that not only reflects Wisden’s esteemed history but also sets a new standard for how cricket content is consumed online. We are dedicated to delivering a world-class experience that will delight cricket fans globally”.
eNews
Swiggy sees record orders during India vs New Zealand T20 final
Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.
MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.
Key highlights from the evening:
- Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
- The highest order rate hit 7,500 orders per minute at 19:45.
- Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.
While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.
The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.
