iWorld
SPI International and DocuBay announces content distribution partnership
MUMBAI: SPI International has announced a license agreement with DocuBay, the international membership VOD streaming service dedicated to premium documentary feature films. The license deal includes seven of SPI International’s visually groundbreaking and insightful premium titles such as Turandot, Small Cams – Big Beasts, Time Hopper, Eye to Eye with Everest: Death on a Mountain, Invisible Wildlife Photographer, Riders in the Land of the Setting Sun, and Rwanda 17. All films are now available to stream in 180+ countries on the DocuBay app and website.
“SPI International brings together international documentaries of the highest quality with world-class partners. We deliver the award-winning, premium documentaries that our global audience expects from us, every day,” said SPI International content sales head Hubert Ornass-Kubacki. “It is very exciting to share that our first distribution agreement with DocuBay includes seven of our best documentaries and that both parties are eager to keep growing this partnership for many years to come” continued Ornass-Kubacki.
“SPI International’s tremendous catalogue of exceptional content is right in line with DocuBay’s mission of providing viewers with the best in independent feature documentary films,” said DocuBay COO Akul Tripathi. “With DocuBay now available to a global audience, we look forward to growing our community of documentary film fans through strategic partnerships with premium content distributors such as SPI International” continued Tripathi.
iWorld
Atrangii OTT partners with Amazon MX Player to expand global content reach
Deal brings originals and catalogue to Prime Video, widening audience access
MUMBAI: Atrangii OTT has entered into a strategic content partnership with Amazon MX Player, in a move designed to significantly expand the reach of its content across India and global markets.
As part of the agreement, Atrangii’s existing library along with select upcoming originals will also be made available on Amazon Prime Video, giving the platform access to a far wider audience base.
The partnership positions Amazon MX Player as a key hub for Atrangii’s content slate, which includes titles such as Koi Jaaye Toh Le Aaye, Shiddat, Marham, Khamosh Aahatein, and Kanpuriya. Known for its focus on thrillers, romance and unconventional narratives, Atrangii has been building a niche with bold, genre-driven storytelling.
Atrangii OTT CEO Avinash Dugar said, “We are delighted to partner with Amazon MX Player to bring Atrangii OTT’s storytelling to a much wider audience. This collaboration allows us to scale our creative ambitions while continuing to produce compelling originals.”
The move reflects a broader trend of OTT platforms leveraging partnerships to scale distribution without compromising on content identity. For Atrangii, it offers both visibility and scale, while for Amazon’s platforms, it strengthens content diversity.
With audiences now able to access Atrangii’s catalogue across multiple platforms, the partnership sets the stage for wider discovery and deeper engagement, as competition in the streaming space continues to intensify.








