Hindi
Special sound system for Housefull 2 to be installed
MUMBAI: Producer Sajid Nadiadwala is making arrangements for special sound systems to be installed in select theatre chains where his forthcoming film Housefull 2 will release.
Housefull 2 is being co-produced with Eros International.
Said Nadiadwala, “Yes, we are in talks to use an upgraded sound system in a few theatre halls which will augment a viewer’s movie-watching experience.”
It is believed that the makers are working on installing a 7.1-channel sound system in select theatres instead of the 5.1-channel that are normally used.
Director Sajid Khan averred, “With the new technology, we hope to live up to the expectations.”
The film, Starring Akshay Kumar, John Abraham, Riteish Deshmukh, Shreyas Talpade, Asin, Zarine Khan, Jacqueline Fernandez, Shazahn Padamsee, Rishi Kapoor, Randhir Kapoor and Mithun Chakraborty, will release on 5 April.
Hindi
Rajesh Ramaswamy exits The Script Room to focus on filmmaking journey
Ad filmmaker steps away from own venture to pursue direction and storytelling
MUMBAI: In a move that has caught the attention of the advertising and creative community, Rajesh Ramaswamy has announced his exit from The Script Room, the company he co-founded, marking the end of a seven-year stint at the helm.
The decision, which came into effect earlier this month, signals a shift in focus for Ramaswamy, who is now looking to immerse himself fully in filmmaking and direction as an independent creative.
Known for blending sharp advertising insight with storytelling craft, Ramaswamy has been instrumental in shaping The Script Room into a creative hub that delivered campaigns, branded content, and original storytelling formats. Over the years, the company collaborated with agencies, directors, and a wide network of writers, while also experimenting with formats such as short films and web series.
Sharing his thoughts on the transition, Ramaswamy indicated that the move is driven by a desire to focus and explore stories he has been developing over time. While he acknowledged the unconventional nature of stepping away from one’s own venture, he also framed it as a necessary leap toward clarity and creative pursuit.
Importantly, The Script Room will continue its operations with its current team and leadership, with Ramaswamy expressing confidence in the group that helped build the company’s identity. The studio, he noted, remains well-positioned to evolve further with fresh talent and ideas.
His exit also reflects a wider industry trend, where experienced advertising professionals are increasingly transitioning into independent filmmaking, tapping into the growing opportunities across digital and long-form content platforms.
As Ramaswamy steps into this new phase, the move underscores a familiar creative instinct, sometimes, the boldest ideas begin with a clean break.
