GECs
Sony SAB announces new show ‘Badall Pe Paon Hai’
Mumbai: Sony SAB, renowned for its innovative and progressive narratives, especially those showcasing empowered female protagonists, is set to launch its much-anticipated new show, ‘Badall Pe Paon Hai’. An inspiring story of dreams and determination, the show features Amandeep Sidhu as the protagonist Baani and the show is brought to life by the powerhouse producer duo, Sargun Mehta and Ravi Dubey.
‘Badall Pe Paon Hai’ tells the story of Baani, a middle class, spirited girl with dreams as vast as the sky and a determination that knows no bounds. However, Baani’s ambition isn’t just for personal gain; her primary goal is to provide a better life for her family, pushing beyond the limitations life has imposed on them.
As Baani’s aspirations grow, she ventures into the dynamic and often male-dominated world of stocks and trading. ‘Badall Pe Paon Hai’ showcases Baani’s relentless pursuit of success, highlighting her sacrifices, struggles, and the sheer willpower to turn her dreams into reality, one bold step at a time.
Sony SAB business head Neeraj Vyas said, “Sony SAB goes beyond entertainment. We curate stories that are unique, and mirror the hopes, challenges, and aspirations of our audience. By presenting genuine and relatable characters, we forge a connection that resonates deeply. Television’s power lies in its ability to inspire, and that’s the cornerstone of our content strategy. Our upcoming launch ‘Badall Pe Paon Hai’ for example, is a testament to the unwavering pursuit of dreams, however unachievable they may appear. Through this show, we aim to inspire our viewers, urging them to believe in their infinite ability, embrace their dreams and persevere even when the path seems daunting.”
Creator and producer of Badall Pe Paon Hai Sargun Mehta said, “Badall Pe Paon Hai stands apart from all the shows on television. It is a story that showcases an indomitable spirit. This is especially important for women who usually have odds stacked against them when it comes to achieving their ambitions. Shows like this play a vital role in dismantling those limitations. By amplifying powerful female narratives, we empower more women to dream fearlessly and believe in their own potential. I believe these stories are essential on television and there couldn’t have been a better channel than Sony SAB to showcase this story of Badall Pe Paon Hai.”
Tune in to Sony SAB to watch ‘Badall Pe Paon Hai’ from 10 June, airing every Monday to Saturday at 7:30 pm.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
