Movie Channels
Sony PIX launches Desi Hollywood for a multilingual experience
Mumbai: Sony PIX has launched ‘Desi Hollywood’ to redefine the cinematic experience by adding a regional flavour to Hollywood titles. This is a unique entertainment segment dedicated to movie lovers who wish to watch their favourite movies in the language of their choice. The prime-time property at 9:00 pm will give viewers access to Hollywood titles dubbed in Hindi, Tamil, and Telugu, besides English.
‘Desi Hollywood’ offers a curated collection of popular Hollywood titles but with an Indian touch. Viewers will be offered 24 exciting titles in the genres of action, creature-feature, adventure, and horror. The blockbuster titles include The Dark Knight, Aquaman, The Meg, Justice League, Journey 2: The Mysterious Island, Annabelle Comes Home and Rampage, amongst the rest. Sony PIX aims to create an opportunity with the new fare for Indian moviegoers to enjoy the best of Hollywood in languages close to their hearts.
So, tighten your seatbelts and experience ‘Desi Hollywood’ on Sony PIX, every Monday – Saturday at 9:00 pm.
Sony Pictures Networks India chief marketing officer & business head – English cluster & Sony AATH Tushar Shah said, “Desi Hollywood reinforces our commitment to offer viewers a unique and unparalleled entertainment experience. It brings the best of both worlds, allowing audiences to indulge in Hollywood’s finest in the language of their choice. We believe that our viewers will thoroughly enjoy this exciting new offering.”
Movie Channels
Zee5 launches five free FAST channels on Samsung TV Plus India
New genre-led channels bring comedy, drama, horror, classics and South films to Smart TVs.
MUMBAI: Zee5 just turned Samsung Smart TVs into a free entertainment buffet because when premium content costs nothing, even the remote control starts smiling. Zee5 has launched five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India, making high-quality, genre-specific entertainment available subscription-free to millions of Samsung Smart TV owners across the country.
The five channels now live are:
Zee Comedy Nation – Popular comedy shows and movies
Zee Dil Se – Compelling drama series
ZEE Horror Nights – Horror and supernatural content
ZEE Cine Classic – Timeless Indian films
ZEE South Flix – High-energy South Indian films dubbed in Hindi
All content is drawn from Zee5’s extensive library and programmed in a lean-back, always-on format ideal for large-screen viewing. This launch strengthens Zee5’s Connected TV strategy at a time when 64 per cent of its premium content watch time already comes from connected devices.
Zee5 chief business officer Siju Prabhakaran said, “At Zee5, we believe accessibility and scale will define the next phase of digital entertainment growth in India. Our presence on Samsung TV Plus strengthens our Connected TV strategy, enabling viewers to discover curated, genre-led content in a seamless, free, and premium environment.”
Samsung TV Plus India head of partnerships Kunal Mehta added, “Local partnerships are at the heart of how we grow Samsung TV Plus in India. Zee Entertainment is one of India’s most iconic media brands, and bringing their channels to our service means millions more Samsung Smart TV owners can enjoy premium local content, subscription-free.”
The channels are available directly through the pre-installed Samsung TV Plus app with no login or subscription required. This marks another milestone in Zee5’s CTV expansion and builds on its growing international presence, with Zee channels already available on Samsung TV Plus across Southeast Asia, Australia and New Zealand.
In a streaming world where paywalls often block the fun, Zee5 and Samsung have quietly opened the gates, proving that sometimes the best things in life (and on your TV) really are free especially when they come with a side of comedy, drama, horror, classics and South Indian blockbuster energy.
