GECs
Sony AATH celebrates Mahalaya with ‘Mahalayar Mahautsab’
Mumbai: Sony AATH, one of the most loved Bengali general entertainment channels, is all set to celebrate Mahalaya by bringing in a special surprise for its viewers. The channel aims to keep the festive fervour alive with a day-long programming line-up curated with content dedicated to the glory of the mighty Maa Durga. Titled ‘Mahalayar Mahautsab’, the property will air on Sony AATH on 14 October 2023.
Mahalaya, a significant day in the Bengali calendar, marks the beginning of Devi Paksha and is celebrated with great enthusiasm. Recognising the cultural importance of this occasion, Sony AATH has curated a day-long special segment ‘Mahalayar Mahautsab’ from 05:00 am till 05:00 pm.
It starts with Debir Dashrup at 05:00 am sharing details about Adishakiti’s 10 forms and the story associated with each roop. The episode portrays that when evil forces oppress the good, the Goddess appears in various forms to destroy them. It is followed by Atho Sati Parbati Katha starting 09:00 AM depicting the story of Sati’s marriage with Lord Shiva and her birth as Goddess Parvati. The viewers will see how Goddess Parvati, like Sati, won Lord Shiva over by her penance and got married to him.
At 10:00 AM, Gopaler Mahalaya will screen a special episode around the Durga Puja festival and Mahalaya. Shaktirupini Durga at 01:00 PM will take viewers through the legend that showcases Goddess Durga combating demonic forces that threaten peace, prosperity, and dharma to reinstate the power of good over evil. The line-up ends with Asurnashini Maa at 02:00 pm, depicting the story of Goddess Parvati becoming Goddess Katyayani and killing Mahishasura to become Mahishasuramardini, the destroyer mother of demons.
Don’t miss out on Sony AATH’s Mahalaya special programming ‘Mahalayar Mahautsab’ on 14 October 2023, from 05:00 am – 05:00 pm.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.








