Movie Channels
Shemaroo Entertainment onboards Mohan Gopinath as business head – Bollywood
Mumbai: Shemaroo Entertainment has announced the appointment of Mohan Gopinath as its business head – Bollywood. In his new role, Mohan will be responsible for driving the Bollywood business of Shemaroo.
Mohan comes with 25 years of rich experience in the media and broadcasting space across various functions. Mohan was with Zee Entertainment for almost two decades and then he co-founded the Bengali movie channel Aamar Cinema and Hindi general entertainment channel, Azaad TV. He was an advisor on the launch of Viacom’s movie channel Rishtey Cineplex as well.
Shemaroo has one of the largest repositories of Bollywood content both premiere and classic. It owns the rights to iconic movies such as “Amar Akbar Anthony”, “Hunter”, “Jab We Met”, “Beta”, amongst others.
Recently, Shemaroo FilmiGaane YouTube channel, which hosts its library of Bollywood songs, crossed 60 million subscribers. According to the data by influenex.com, the channel ranks third amongst the most popular music YouTube channels in India.
It has a monthly viewership of 500+ million and it attracts around 15+ million views per day.
“We are elated to have Mohan join the Shemaroo family. We have ambitious growth plans to expand and monetize our Bollywood content and therefore Mohan’s expertise and seasoned business acumen would strengthen our foothold in the market while scaling the business,” said Shemaroo Entertainment CEO Hiren Gada. “Mohan’s appointment is aptly timed as we are getting ready for the leap to lead the exciting digital future of entertainment.”
“Bollywood has always been an integral part of Shemaroo. We all have fond memories of watching some of the iconic Bollywood movies on various Shemaroo platforms,” said Shemaroo Entertainment business head – Bollywood Mohan Gopinath. “I am thrilled to take this role as I look forward to working with this dynamic team to steer the expansion of this category using my expertise.”
Mohan holds an MBA degree from Mumbai University and some of his core competencies include capital raising, company management, product development, budget management, new business development, strategic alliances, and negotiations, amongst others.
Movie Channels
Zee5 launches five free FAST channels on Samsung TV Plus India
New genre-led channels bring comedy, drama, horror, classics and South films to Smart TVs.
MUMBAI: Zee5 just turned Samsung Smart TVs into a free entertainment buffet because when premium content costs nothing, even the remote control starts smiling. Zee5 has launched five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India, making high-quality, genre-specific entertainment available subscription-free to millions of Samsung Smart TV owners across the country.
The five channels now live are:
Zee Comedy Nation – Popular comedy shows and movies
Zee Dil Se – Compelling drama series
ZEE Horror Nights – Horror and supernatural content
ZEE Cine Classic – Timeless Indian films
ZEE South Flix – High-energy South Indian films dubbed in Hindi
All content is drawn from Zee5’s extensive library and programmed in a lean-back, always-on format ideal for large-screen viewing. This launch strengthens Zee5’s Connected TV strategy at a time when 64 per cent of its premium content watch time already comes from connected devices.
Zee5 chief business officer Siju Prabhakaran said, “At Zee5, we believe accessibility and scale will define the next phase of digital entertainment growth in India. Our presence on Samsung TV Plus strengthens our Connected TV strategy, enabling viewers to discover curated, genre-led content in a seamless, free, and premium environment.”
Samsung TV Plus India head of partnerships Kunal Mehta added, “Local partnerships are at the heart of how we grow Samsung TV Plus in India. Zee Entertainment is one of India’s most iconic media brands, and bringing their channels to our service means millions more Samsung Smart TV owners can enjoy premium local content, subscription-free.”
The channels are available directly through the pre-installed Samsung TV Plus app with no login or subscription required. This marks another milestone in Zee5’s CTV expansion and builds on its growing international presence, with Zee channels already available on Samsung TV Plus across Southeast Asia, Australia and New Zealand.
In a streaming world where paywalls often block the fun, Zee5 and Samsung have quietly opened the gates, proving that sometimes the best things in life (and on your TV) really are free especially when they come with a side of comedy, drama, horror, classics and South Indian blockbuster energy.
