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Season 5 of Baahubali: The lost legends now available on Amazon Prime

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MUMBAI: Original character entertainment company Graphic India announced today that the hit animated series, Baahubali: The Lost Legends, has released the epic fifth season with an additional new 16 episodes available on Amazon Prime Video from today.

Produced by Graphic India and Arka Mediaworks, Baahubali: The Lost Legends, initially launched in 2017 and created by S.S Rajamouli and Sharad Devarajan, is based on the blockbuster film franchise, favoured by millions of fans across the world. Season 5 brings the series to a total of 71 action-packed episodes for the country’s millions of Baahubali fans.

Baahubali: The Lost Legends is set before the Kalakeya invasion depicted in the first movie, when Baahubali and Bhallaladeva are still both young princes of Mahishmati.  Two brothers competing to rule the greatest kingdom of its age and the epic adventures they must endure to prove they are worthy to one day wear the crown.

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“Season 5 takes Baahubali to ancient Japan on an adventure filled with intrigue, betrayal, war and action against some of the deadliest samurai and ninjas warriors he has ever faced! We continue to take fans deeper than ever into the events that shaped Baahubali from a young prince into a legendary hero he is destined to become,” said Graphic India co-founder Sharad Devarajan, who is a series co-creator and executive producer with filmmaker SS Rajamouli and Arka MediaWorks.

Shobu Yarlagadda added: “We are extremely happy that the Baahubali franchise continues to grow and live on in the hearts of our audiences through our animated series, Baahubali: The Lost Legends. It's been a tremendous journey over the past few years with Graphic India, creating 71 episodes in five seasons on Amazon Prime"

S. S. Rajamouli, Shobu Yarlagadda, Prasad Devineni and Sharad Devarajan are Executive Producers on the series along with Jeevan J. Kang, Graphic’s EVP Creative and the lead character designer, and Ashwin Pande, Graphic’s lead writer.

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In the fifth season, Baahubali, Kattapa and Bhallaladeva must journey east to the land of the rising sun, Japan (Nippon). There they find a country torn asunder by war. Nippon is falling apart with several warlords fighting over the pieces of what's left. It is now up to Baahubali to unite the country and bring peace to the country by returning a fabled sword to the person most fit to rule. Standing in his way, however, are an army of merciless samurai, treacherous ninjas, ruthless warlords, dangerous swordsmen, and the villainous machinations of his own brother, Bhallaladeva!

The season features new, never before revealed stories about the characters from the film including Baahubali, Bhallaladeva, Kattapa and Sivagami as well as all new characters that expand the world of Baahubali.

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iWorld

Warner Chappell Music launches India ops, Jay Mehta to lead unit

WMG shifts to direct model, unifying publishing and recorded music

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MUMBAI: Warner Chappell Music has officially launched direct operations in India, marking a strategic shift by parent Warner Music Group to deepen its presence in one of the world’s fastest-growing music markets.

The move replaces the company’s earlier sub-publishing model with a full-fledged, on-ground operation, aimed at giving Indian songwriters stronger access to global networks, rights management tools, and creative infrastructure.

To lead the push, Jay Mehta has been handed an expanded mandate. Already serving as managing director of Warner Music India, Mehta will now oversee both recorded music and publishing across India and neighbouring South Asian markets, effectively bringing the two sides of the business under one roof.

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The unified structure is designed to streamline how artists and songwriters work with the company, offering a more integrated ecosystem that spans compositions, recordings, and global distribution.

Warner Music Group managing director, recorded music and publishing, India and SAARC Jay Mehta said, “India’s songwriters are world-class, constantly redefining genres and pushing creative boundaries. By establishing a direct footprint for Warner Chappell, we’re bridging the gap between local brilliance and global opportunity.”

The timing is no coincidence. According to CISAC, creator collections in India jumped 42 per cent year-on-year to Rs 7 billion in 2024, while IFPI ranks India as the 15th largest recorded music market globally. At the same time, the industry is undergoing a structural shift, with independent and non-film music gaining ground over traditional Bollywood soundtracks.

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Warner’s bet is that a direct presence will help it capture this changing dynamic. The company is also offering India-based creators access to its proprietary tools, including AI-powered royalty matching systems and real-time analytics platforms, aimed at improving transparency and earnings visibility.

Warner Chappell Music co-chair and CEO Guy Moot said the move is about shaping a publishing ecosystem that “works for creators and ensures their music is heard, protected, and rewarded everywhere.”

Meanwhile, Warner Music Group CEO Robert Kyncl underlined India’s importance to the company’s global strategy, noting that the new structure creates a “unified powerhouse” for both creators and audiences.

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With local studios, global reach, and tighter integration across its business lines, Warner is clearly doubling down on India. And as streaming habits evolve and independent music rises, the company is positioning itself to be not just a participant, but a key architect of the country’s next music chapter.

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