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Sahara TV news channel launch likely in August

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The Sahara India Group’s ambitious plans to launch a national Hindi news channel, along with a number of independent city-based regional news stations (mainly in the Hindi-speaking belt), is taking longer than initially planned.

According to Sahara TV vice-president (publicity, promotions & PR) Priya Raj, the launch of the news channel will most probably be in August. If the channel does launch then, a likely date to start broadcast could well be 15 August (Independence Day) because of the patriotic linkages.

Queried as to the reasons for the delay (the original plan was for an April kick-off), Priya Raj said there were no specific reasons other than the fact that getting everything in place was taking longer than initially anticipated. Priya Raj added that Sahara was looking at a simultaneous launch of the news channel and the broadsheet weekly newspaper the group was starting.

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Priya Raj said there were four key people who would be heading news operations. Arup Ghosh and Shirin, former anchors at Prannoy-Roy’s NDTV who left in September 2000 to start their own operation Network One, head the main national channel.

The Mumbai station (includes all stations that may come up in the West) is headed by Rajiv Bajaj, president of the Hinduja Group’s IN TV till February 2002. Before IN TV, Bajaj was editor of the now defunct Mumbai-based “Daily” newspaper.

Heading the North Indian regional channels is veteran journalist Prabhat Dabral.

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The way the news heads have been positioned, it does appear that the original rollout plan of one main news channel and 37 regional stations, is going to see some modifications.

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GECs

Samsung TV Plus launches Kings of Comedy channel

New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.

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MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.

The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.

Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”

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Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.

Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.

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