Connect with us

GECs

Sahara appoints Ernst & Young for restructuring news business

Published

on

MUMBAI: Sahara supremo Subroto Roy is looking at restructuring his loss-making news channel business and has asked for suggestions from consulting firm Ernst & Young.

Sahara’s bouquet of six news channels are sinking in losses of around Rs 1 billion a year, a source close to the company says. “Ernst & Young has been appointed to come up with recommendations for restructuring the operations. There is no mandate to find an investor. Clearly, the whole exercise is to make the venture profitable,” he adds.

The Hindi news space is dominated by four channels (Aaj Tak, Star News, NDTV India and Zee News) which together garner close to 70 per cent market share in viewership, making the fragmentation at the lower end among several players tough for Sahara Samay Rashtriya.

Advertisement

And it is not just the national news but also the region and city-specific channels (Sahara Samay Mumbai, Sahara Samay Bihar & Jharkhand, Sahara Samay Madhya Pradesh & Chattisgarh, and Sahara Samay Uttar Pradesh & Uttranchal and Sahara Samay NCR) that are struggling to stay profitable.

According to the source, Ernst & Young has recommended a revamp of the business in the areas of operations, ad sales and content. Each channel should have a business head whose role should be properly defined, the consulting firm has suggested. The operations should also be streamlined and structured for more efficient running.

Under the existing structure, each of the six channels has an ad sales head who reports to a three-member core committee. Since mid-2006 Sahara has done away with a national ad sales head. The distribution team also reports to this committee.

Advertisement

“Ernst & Young has made a presentation of its recommendations recently. It has not yet been decided what Sahara would adopt,” the source says.

Earlier, Ernst & Young had submitted a valuation report on Sahara One Media & Entertainment Ltd, the company that runs the Hindi general entertainment channel Sahara One and the motion pictures business. Later in April 2006, NRI businessman C Sivasankaran acquired 14.98 per cent stake in the company for Rs 1.2 billion.

 

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

GECs

Samsung TV Plus launches Kings of Comedy channel

New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.

Published

on

MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.

The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.

Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”

Advertisement

Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.

Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.

Advertisement
Continue Reading

Advertisement News18
Advertisement
Advertisement
Advertisement
Advertisement Whtasapp
Advertisement Year Enders

Indian Television Dot Com Pvt Ltd

Signup for news and special offers!

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 10 seconds