iWorld
RVCJ and Salt Media form new powerhouse Salt Media Entertainment
MUMBAI: RVCJ Digital Media and Salt Media have announced the launch of their joint venture Salt Media Entertainment Pvt. Ltd. This new-age content studio aims to offer end-to-end media solutions, spanning IP creation, branded content, fiction series, web shows, and full-scale film production.
Blending RVCJ’s massive digital reach with Salt Media’s production finesse, the new entity positions itself as a creative powerhouse built for today’s multi-platform content consumption. The alliance promises to reimagine storytelling from viral digital hits to cinematic originals.
“This venture is about merging bold ideas with flawless execution,” said Salt Media partner & director Farhan Zamma. “We’re building an ecosystem that bridges the gap between brand campaigns and blockbuster content.”
RVCJ founder & CEO Shahid Javed added, “We’ve cracked the code on digital engagement now it’s time to scale that energy into long-form storytelling. This partnership lets us do that at full throttle.”
The venture kicks off with its first project, First Copy, a high-octane web series starring Munawar Faruqi, Gulshan Grover, Krystle D’Souza, and others. Slated to release on Amazon MX Player in June, the show promises a gripping debut. Two more web series are already underway for top OTT platforms.
With a bold slate and big ambitions, Salt Media Entertainment Pvt. Ltd. is ready to become the creative engine behind India’s next wave of unforgettable content.
iWorld
Prime Video unveils trailer for Tamil series Exam, streaming May 15
Dushara Vijayan, Aditi Balan headline scam thriller set in exam world
CHENNAI: Prime Video has dropped the official trailer of its upcoming Tamil Original series Exam, a high-stakes suspense drama set in the murky world of competitive entrance exams.
Backed by creative producers Pushkar and Gayatri under Wallwatcher Films, the seven-episode series is written and directed by National Award-winner A. Sarkunam. It stars Dushara Vijayan and Aditi Balan in lead roles, with Abbas playing a pivotal character.
Set in the fictional town of Thykara, the series follows Jhansi, played by Dushara Vijayan, as she attempts to expose a deep-rooted scam, aided by her mentor Jayachandran, played by Abbas. Standing in her way is DSP Maramalli, portrayed by Aditi Balan, setting up a tense face-off driven by ambition, pressure and moral choices.
The show will stream from May 15 on Prime Video in India and across more than 240 countries and territories. It will be available in Tamil, with dubbed versions in Telugu, Hindi, Malayalam and Kannada, along with subtitles in 15 languages.
Writer-director A. Sarkunam said the story aims to resonate across geographies and social strata, going beyond the scam to explore ambition, pressure and the consequences of personal choices. He added that the narrative unfolds through the intersecting journeys of Jhansi and Maramalli, building tension as their worlds collide.
Dushara Vijayan described Jhansi as a fierce and determined character, calling the role both demanding and rewarding, with the story capturing the difficult choices her character must make.
Aditi Balan said the series offers a hard-hitting look at the exam ecosystem, adding that her character is layered and shaped by both internal conflict and external pressures.
Abbas, marking his return to mainstream Tamil entertainment, said the series stands out for its layered storytelling and unpredictable twists, with his character adding depth to the central narrative.
With its mix of suspense, social commentary and character-driven storytelling, Exam is shaping up to be a tense watch as it dives into one of India’s most high-pressure systems.
