News Broadcasting
Revamped Zee Rajasthan hits the airwaves
NEW DELHI: News channel Zee Rajasthan decided to refresh its look and bring vigor to its content along with some exemplary new shows.
The channel is being relaunched for a visually pleasing aesthetic with new and vibrant colors, keeping a fresh and energetic approach of delivering news, and new shows in the schedule to cover all new dimensions. The new shows include Mera Desh, Mera Pradesh a 12 PM bulletin where equal focus will be given to both regional and national news, Khabar Rajasthan which is a 9 AM show and will contain all the important news from the state, 2 Ka Dum a 2 PM afternoon show which will be completely focused on national news with regional importance, 8 Ka Attack, an 8 PM Prime Time debate show, and Desh Humara, a 9 PM bulletin where two anchors will deliver news of the state, nation, and the world.
Zee Media CEO & editor-in-chief Purushottam Vaishnava said, “In Rajasthan, Zee Rajasthan streams everywhere from houses to government buildings. It is due to our factual reporting and ability to give unbiased news to the people of the State. This trust has kept us reigning in the No 1 spot for over an year now. In fact, Zee Rajasthan was recently awarded for Best Prime Time Show at ENBA 2020 as well. We felt that it is time for us to look within ourselves and make certain alterations to keep up with the changing times and go beyond expectations with a pleasing visual presentation and the new shows to keep our viewers updated with the happenings in their nation and around the world.”
Zee Media chief revenue officer Manoj Jagyasi said, “Zee Rajasthan being viewers No. 1 choice has the control of one-third of the market share for over a year and at the same time advertisers made us a channel with the maximum number of clients in the market. I would like to thank our advertisers for having faith in us. Through the relaunch of Zee Rajasthan, we will also bring the opportunity to provide customised solutions to our clients making the platform more robust and innovative for the associating brands.”
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
