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Regional cinema is backbone of World Cinema: Supran Sen

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NEW DELHI: “Regional cinema is the backbone of World cinema. It has reached new heights today. Apart from that, regional cinema contributes a lot to Film Festivals around the globe.”


Inaugurating a one-day seminar on World Cinema via Regional Cinema in Jaipur, Film Federation of India Secretary General Supran Sen said 15 awards were bagged by Tamil cinema alone in the 2010 National Film Awards announced recently, apart from a large number of awards to other languages. Though regional cinema suffered from lack of huge budgets, it had the right kind of stories and ideas.


The seminar was organised by the Jaipur International Film Festival and the Central Circuit Cine Association and was dedicated to filmmaker Mani Kaul who had grown up in Rajasthan, and music director Dan Singh, both of whom passed away recently.
Around 70 film distributors/producers/directors and young filmmakers participated in the workshop.


Sen said South Indian cinema was an excellent example of the achievements of regional cinema. Everyone is also aware of the popularity of Bhojpuri cinema. Super stars of Bollywood are now acting in Tamil, Bhojpuri and Kannada films. On the other hand, actresses from South India are ruling Bollywood, which also makes remakes of famous South Indian films. Thus, regional cinema makes contribution from the idea and story to the star cast in Bollywood.


But several speakers expressed regret that Rajasthani cinema was not showing much progress, despite some incentives like tax free exhibition or subsidy of up to Rs 500,000 for filmmakers in the state.


It was hoped that the state would increase the subsidy from Rs 500,00 which was very meagre.


Lack of unity among filmmakers from the state was another reason given for the slow rise of Rajasthani cinema.


Bollywood is also in many ways a regional cinema since it comprises films produced in a regional language.


Films produced in foreign countries succeed because of special effects and other new techniques.


Serials based on Rajasthan/Rajasthani culture were enormously popular and filmmakers could learn a lesson from this.


There was a general complaint that filmmakers are asked to submit their films in VCD/DVD format to the state government for tax exemption. But this was risky before the release of a film since it could lead to piracy.
 

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Jio Studios unveils AI-powered Krishna teaser at NAB Show 2026

Global first look of Krishna uses Galleri5 AI pipeline on Azure, Historyverse slate as Jio’s Dhurandhar crosses Rs 3,000cr worldwide.

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MUMBAI: Krishna has just dropped a divine teaser and this time the gods are powered by silicon, not just scripture. Jio Studios and Collective Studios’ Historyverse stole the spotlight at the NAB Show 2026 in Las Vegas with the world’s first teaser for their upcoming theatrical feature Krishna, directed by Manu Anand. The big reveal happened during Microsoft’s keynote “Powering Intelligent Media, From AI Experimentation to Real-World Impact,” where the film’s AI-native production pipeline took centre stage alongside Collective Artists Network’s in-house platform, Galleri5.

At the heart of this mythological spectacle lies a fresh cinematic workflow built by Galleri5 on Microsoft Azure’s advanced AI and cloud infrastructure. Forget bolting AI onto traditional VFX or animation, this is an end-to-end, production-grade system woven into every layer: world-building, character creation, shot design and final output. Yet the storytelling remains firmly director-led, emphasising emotional depth, stillness, music and performance rather than pure spectacle. The result? Large-format theatrical cinema rooted in Indian history and culture, but conceived in ways that were simply not possible before.

Collective Artists Network runs Galleri5 natively on Azure, leveraging Microsoft Foundry and cutting-edge AI tools to handle film, episodic and advertising workflows in a secure enterprise environment. Microsoft highlighted Collective as a “Frontier” organisation successfully moving AI from pilot projects to real production-scale deployment in cinema. The technology is also on display at Microsoft’s NAB booth in the West Hall (Booth W1731).

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Jio Studios (Media & Content Business, Reliance Industries), president Jyoti Deshpande said the project advances the studio’s mission to take Indian stories global with scale, ambition and authenticity, “With Krishna, we are embracing cutting-edge AI-led filmmaking while democratising these tools to make them more accessible, intuitive and cost-effective for storytellers everywhere.”

Collective Artists Network founder & group CEO Vijay Subramaniam added, “We’re using technology developed in India to carry our culture and history to audiences worldwide at a scale never seen before.”

Microsoft, vice president for telco media & entertainment, gaming Silvia Candiani noted that the media industry has reached an inflection point, “AI is no longer about experimentation but delivering real impact at production scale… By building AI-native creative systems on Microsoft Azure, Collective exemplifies how storytellers can unlock new formats, move faster and realise a true return on intelligence while keeping human creativity at the centre.”

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Krishna forms part of Historyverse, Collective Studios’ ambitious slate of history and culture-driven IPs. The slate draws from iconic figures and traditions that shaped the Indian subcontinent, including stories inspired by Kali, Karna and Durga. It builds on the already-released Mahabharat: Ek Dharmayudh series, showing how ancient narratives can be reimagined for modern screens.

Jio Studios, India’s leading content studio and the media and content arm of Reliance Industries, continues its blockbuster run. The studio’s Dhurandhar franchise led by Dhurandhar and Dhurandhar: The Revenge has become the first Indian film series to cross Rs 3,000 crore worldwide. It also delivered three consecutive years of India’s highest-grossing Hindi films: Stree 2 (2024), Dhurandhar (2025) and Dhurandhar: The Revenge (2026). In just eight years, Jio Studios has assembled a library of over 160 films and series, with more than 60 titles winning over 500 awards. Other notable successes include Laapataa Ladies (India’s official Oscar entry 2025), Stree, Article 370, Shaitaan and Mrs.

The NAB unveiling marks another step in Jio Studios and Collective’s push to blend Indian storytelling talent with frontier technology proving that the future of cinema may well be both ancient in spirit and thoroughly modern in execution. For audiences who love epic tales with a fresh twist, Krishna promises to deliver divine drama, this time with a little help from the cloud.

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