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Reeloid Officially Launches as India’s First Vertical OTT Platform Ushering in a New Age of Mobile-First Storytelling

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MUMBAI: India’s digital entertainment landscape welcomes a bold new entrant – Reeloid, the country’s first vertical-format OTT platform. Founded by Mr. Rohit Gupta, a visionary filmmaker and serial tech entrepreneur, Reeloid is redefining how stories are told, shared, and experienced on mobile devices.

Backed by Mr. Gupta’s over 10 years in filmmaking and two decades of experience in IT and media innovation, Reeloid fuses the art of cinematic storytelling with next-generation technology to bring a never-before-seen experience to Indian audiences.

Already off to a strong start, Reeloid has signed over 40 original shows with creators across India — building a content library that is both rich in variety and deeply rooted in Indian culture and narratives.

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A Platform for the Future, Designed for Now

In a world where over 80% of video content is consumed on mobile, Reeloid offers a platform that is not only mobile-first but mobile-native. Unlike traditional streaming platforms, Reeloid content is delivered in vertical format, optimized for full-screen viewing on smartphones,  no need to rotate devices, no compromise on visual impact.

This innovation goes beyond format. Reeloid also emphasizes short-format episodic content, making it ideal for viewers seeking engaging, quick, and high-quality stories during their daily routines.

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A Rallying Cry to Filmmakers and Creators

At the heart of Reeloid’s mission is an invitation — a call to filmmakers, storytellers, and creators across the country to join the vertical storytelling revolution.

“Reeloid is more than a platform — it’s a stage, a canvas, and a movement. We’re building the future of Indian entertainment, and we want creators from all walks of life to be a part of it,” says Rohit Gupta, Founder of Reeloid.

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Whether you’re an independent filmmaker with a bold vision or a studio with a content catalog ready to be reimagined, Reeloid offers tools, support, and visibility to bring your stories to life — vertically.

Even existing content can be repurposed and adapted into short-format vertical episodes using Reeloid’s in-house post-production support and editing pipelines. This opens up vast opportunities for content owners and production houses to tap into new audiences with minimal overhead.

Inspiring, Entertaining, and Unapologetically Indian

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Reeloid is committed to amplifying Indian original stories that are inspirational, entertaining, and genre-fluid. From gripping thrillers and relatable dramas to real-life heroism and humorous sketches – Reeloid doesn’t limit itself to one genre or format.

“Our vision is to reflect the heart of India  its diversity, its resilience, and its untold stories – all packaged in a way today’s audience wants to consume them,” adds Gupta.

Reeloid aims to empower creators from Tier 1 cities to small towns, bringing regional voices and languages to the forefront and democratizing digital storytelling.

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A Platform That Welcomes Its Audience As Partners

Reeloid is not just built for audiences – it is built with them. The platform encourages interaction, feedback, and even community-driven programming, giving viewers a voice in shaping the content landscape.

With features like personalized recommendations, viewer ratings, and creator connect events, Reeloid plans to build one of India’s most interactive and community-driven OTT ecosystems.

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What’s Next for Reeloid?

With the initial slate of shows ready to launch and hundreds more in development, Reeloid is actively scaling its operations and forging strategic partnerships with content creators, influencers, and production houses across the country.

The company is also exploring AI-assisted content adaptation, enabling legacy horizontal content to be intelligently reformatted into vertical frames – dramatically reducing conversion costs and time.

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Join the Revolution Today

Reeloid is currently available on reeloid.app, android apps  and will soon launch its iOS 
Creators can sign up to pitch shows, repurpose existing content, or co-create with the in-house Reeloid Originals team.

Audiences can stream a curated selection of bold, authentic, and mobile-first stories that fit right into the palm of their hands.

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About Reeloid

Reeloid is India’s first vertical OTT platform that delivers mobile-first, high-impact original stories designed for vertical viewing. Founded by Rohit Gupta – a filmmaker, storyteller, and tech entrepreneur – Reeloid is reimagining Indian storytelling for the next generation of digital viewers by combining cinematic quality with mobile-native formats.
 

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iWorld

JioStar revenue hits Rs 9,784 crore as cricket fuels 22 per cent growth

A surge in digital viewership and sports dominance fuels a blockbuster quarter for the media giant

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MUMBAIJioStar is batting on a flat pitch. The media titan’s fourth-quarter results for the financial year 2026 reveal a business scaling new heights, propelled by an unprecedented appetite for premium sports and digital-first storytelling.

Gross revenue for the quarter soared by 22.15 per cent to Rs 9,784 crore, up from Rs 8,010 crore in the third quarter. Operationally, the momentum was equally strong; revenue from operations climbed 21 per cent to Rs 8,372 crore. These figures underscore the firm’s successful integration following the Reliance and Disney merger, creating a dominant force in the Indian market.

The annual performance has been nothing short of a spectacle. Full-year gross revenue reached a massive Rs 36,248 crore, while annual profit after tax hit Rs 3,210 crore. This rapid expansion reflects JioStar’s ability to capture and monetise the massive growth in India’s media consumption.

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Cricket proved to be the ultimate growth engine. The ICC Men’s T20 World Cup 2026 and TATA IPL 2026 delivered “record-breaking viewership” across both television and digital screens. The World Cup final alone drew a global peak concurrency of 72.5 million on JioHotstar, cementing its status as the nation’s premier streaming destination. On television, JioStar maintained a commanding 34.2 per cent viewership share, reaching a staggering 810 million viewers nationwide.

The digital numbers were just as impressive. JioHotstar averaged 500 million monthly active users, driven by consistent subscriber growth and innovative AI-led content discovery tools. These advancements are ensuring that JioStar remains at the cutting edge of the global “Race for Attention.”

With a firm grip on the country’s most valuable sporting rights and a rapidly growing digital footprint, JioStar is perfectly positioned for the future. It has built the ultimate content powerhouse—one that is ready to dominate the Indian living room for years to come.

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