News Broadcasting
realme appoints Art-E MediaTech to handle its social media mandate
Mumbai: Art-E MediaTech Pvt. Ltd. bagged the social media management mandate for realme smartphones. The mandate was awarded after a multi-agency pitch and will be managed by the agency’s Delhi branch.
The agency will be responsible to upscale realme’s digital presence by formulating & executing social media strategies, cross-medium communication strategies, and influencer marketing strategies to build a stronger brand voice.
Speaking on the new mandate, Art-E MediaTech Partner & CEO Amit Dhawan said, “This is a partnership of two young, extremely motivated, and driven teams who value great ideas and are always eager to do more creative work. realme has been redefining the smartphone space in India one phone at a time and we are super excited to be a part of their journey. I am certain that this partnership will lead to some fantastic work, and I look forward to achieving greater heights together.”
realme India chief marketing officer Tao said, “As we endeavour to increase our presence in the international smartphone market, we are happy to have Art-E MediaTech as our partner. With their extensive knowledge and command of the digital ecosystem, We are confident that they will aid in our ongoing consumer engagement while creating a strong positioning and greater exposure of our brand.”
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
