Connect with us

News Broadcasting

Ram Rahim verdict coverage boosted news channels’ viewership

Published

on

BENGALURU: News about the fate of godman Ram Rahim on Monday, 28 August 2017 was one of the most watched events on news television in the recent past in India going by data shared by Broadcast Audience Research Council of India (BARC).

Viewership of the Hindi News genre grew 2.1 times from 121.5 million impressions (the average viewership for the previous four Mondays’) to 256.1 million impressions on Monday, 28 August 2017. 

Here’s how the top 5 Hindi News channels performed on Monday, 28 August 2017 as per BARC data:

Advertisement

public://ram1.jpg

Week 35 of 2017 (Saturday, 26 August 2017 to Friday, 1 September 2017) saw viewership of Hindi News channels grow as compared to week 34 (Saturday 19 August 2917 to Friday, 25 August 2017). The combined viewership of the top 5 Hindi News genre (Urban + Rural) grew 20.4 percent to 738.482 million impressions in week 35 from 613.396 million impressions.

public://ram2.jpg

On the other hand, viewership of the top 5 English News channels actually shrank by 1.2 percent in week 35 to 2.942 million weekly impressions from 2.979 million weekly impressions in week 34 of 2017. It is probably the Ram Rahim verdict day news that helped them retain their previous weeks ratings, almost. The English News Genre grew by 46 percent from 482 Impressions ‘000s (Av Impressions for the last 4 Mondays) to 703 Impressions ‘000s on Monday 28 August 2017.Please refer to the figure below:

public://ram3.jpg

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News Broadcasting

Network18 channels lead YouTube news viewership in March 2026

CNN-News18, News18 India and CNBC channels top categories with record views

Published

on

MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.

At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.

In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.

Advertisement

The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.

The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.

In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.

Advertisement
Continue Reading

Advertisement News18
Advertisement
Advertisement Whtasapp
Advertisement Year Enders

Indian Television Dot Com Pvt Ltd

Signup for news and special offers!

Copyright © 2026 Indian Television Dot Com PVT LTD