Kids
Rainy day adventures with your favourite toons – Shin Chan, Oggy, and Honey Bunny
Mumbai: The rains have started, pitter-pattering on the rooftops and announcing the return of school, exams and homework. But don’t let the gloomy weather bring down your spirits. What if you could spend this monsoon with your favorite Sony YAY! toons by your side? From laughing in the classroom with Shin chan to dancing in the rain with Honey Bunny, turn monsoon season into an epic adventure:
Unwind like Oggy
Remember how Oggy chills out after a long day of being chased by those pesky cockroaches? Channel your inner Oggy after school. Grab some hot, steaming snacks – pakoras or samosas – cuddle up on the couch under your favourite blanket, and catch up on your favorite shows.
Shin chan
He’s got a pocket full of laughter and pranks, and he makes everyone laugh. School can get dull sometimes, but once you channel Shin chan, things can never be boring. You could ditch the usual games and play tic-tac-toe with your friends on your notebook or fold a tiny paper airplane and see who can make it land in the wastebasket at the corner of the classroom.
Dance in the rain with Honey Bunny
The monsoon rains are a perfect excuse to splash in puddles and have some fun. The OG Jholers would be the perfect partners-in-crime for a rainy-day adventure. Put on your raincoats and boots and jump in with Honey, Bunny, Popat, and Zordaar. And fold some paper boats and race them. Who would win – you or Honey Bunny?
Tune into Sony YAY! and beat the back-to-school blues with your favourite toons!
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
