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Radio City Celebrates ‘100 Saal Radiopanti Ke’ on World Radio Day
Mumbai: On World Radio Day, 13 Feb, Radio City, India’s pioneering private radio station, commemorates ‘100 saal radiopanti ke!’ with its radigitalisation approach. The radio station leverages digital platforms to expand its reach beyond the 39 cities where it currently operates in and has taken a well-balanced approach to build the brand’s character by offering unique and pathbreaking content for all its audience across multiple genres.
Since Radio City’s inception 23 years ago, the radio station has constantly evolved recognizing the significance of innovating relevant strategies to stay ahead of the game. “Rag Rag Mein Daude City” is its core philosophy and its jingle, #CitykiNayiVibe has a groovy and irresistible vibe to it.
Approximately 88 per cent of millennials and Gen Xers listen to the radio because of its local flavor, making it an engaging and trustworthy medium. Approximately 61% of radio listeners report that radio can improve their mood and give them a sense of companionship. To resonate with its listeners while staying relevant and informative, Radio City offers a vast array of well-designed programs that cater to differ age groups, multiple moods, and various aspects of an individual’s daily needs.
Apart from being a go-to source for good music, the network also provides content on humour through Babber Sher & Joke Studio and has a very popular show Love Guru who is a friend you always needed and also a personal therapist. It also takes its listeners on a tantalizing culinary journey with the Taste Series & Food Cast and the spiritual shows provide solace to its audience. With its AI-driven RJ Sia, Radio City has pioneered innovation to stay relevant amount its GenX listeners. The feature – Blockbuster Sunday entertains and engages its listeners with movie reviews and celebrity interviews. The discussions on tech and automobiles are most sought-after properties of Radio City for receiving timely updates on what’s trending in these sectors. It also features informative podcast such as Kadak Currency to educate its listeners regarding the finances, markets, and economy. Listeners can also indulge in and discover soulful music from budding artists on Indie.
Radio City CEO Ashit Kukian emphasises, “As we commemorate ‘100 saal radiopanti ke!’ on World Radio Day, our station stands proud, embodying the enduring spirit of radio. Our journey reflects not only our unshakeable dedication to the essence of radio as a medium—ever-evolving yet deeply rooted in tradition—but also our profound sense of responsibility as a brand. Our radigitalization approach signifies how we are evolving with the digital age, but our core values remain unchanged. We strive to adapt to changing audience preferences through interactive segments, pertinent discussions, and engaging hosts across on-air, digital, and on-ground platforms, reaching 93 million. Our commitment lies in balancing entertainment with a sense of responsibility as a brand.”
Celebrating ‘100 saal radiopanti ke!’, Radio City reaffirms its commitment in enriching the lives of its listeners in this digital age while honoring radio’s timeless legacy. The station remains a steadfast companion, providing comfort, connection, and critical information to listeners across generations.
eNews
Swiggy sees record orders during India vs New Zealand T20 final
Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.
MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.
Key highlights from the evening:
- Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
- The highest order rate hit 7,500 orders per minute at 19:45.
- Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.
While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.
The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.
