DTH
Qualcomm to demonstrate its mobile TV solutions at 3GSM World Congress 2007
MUMBAI: Qualcomm, which develops and innovates advanced wireless technologies and data solutions has announced that the company will showcase wireless solutions at the 3GSM World Congress 2007 in Barcelona, Spain.
The event takes place from 12-15 February 2007. its demonstration includes HSPA and UMTS chipsets, Multimedia Broadcast Multicast Service (MBMS) mobile TV technology, the latest Brew offerings and applications, location-based services and live demonstrations of the MediaFLO System.
Qualcomm VP, global marketing and investor relations William F. Davidson Jr. says, ” Qualcomm is committed to helping the global wireless industry continue its rapid evolution, as well as achieve its primary goal of ensuring mobile phones and wireless services are accessible and affordable to people in both the developed and developing markets.
“We’re proud to be a part of 3GSM 2007 and, along with our partners, showcase our advanced wireless solutions.”
During 3GSM 2007, Qualcomm and its partners will be conducting a number of live demonstrations:
— MediaFLO Technologies demonstration of 20 live-streaming television channels, including Spanish and European content from Abertis and Sky, and Clipcasting content from Warner Music Group on three OEM handsets.
— IP datacasting demonstrations of news, sports and weather streaming.
— The world’s first demonstration of MBMS mobile TV technology, delivering multiple channels over the air using UMTS networks.
— Mobile Station Modem (MSM) MSM7XXX-series chipsets, showcasing stunning 3D graphics and gaming capabilities.
— Position-location capabilities of gpsOne(R) assisted-GPS technology and gpsOneXTRA assistance technology, which expands the capabilities of standalone GPS.
— High-quality VoIP demonstration using HSPA technology, and running simultaneously with other leading data applications such as video sharing, video streaming and Web browsing.
— HSPA video streaming, Web browsing and video sharing.
— Commercial uiOne handsets and demonstrations of advanced uiOne capabilities.
— Brew gaming and BREW locate signature solutions.
— Dell, HP and Lenovo will demonstrate their latest HSDPA-embedded notebook computers in Qualcomm’s booth, all on the commercial Vodafone Spain HSDPA network.
— OQO in collaboration with Novatel Wireless, will conduct a technology demonstration of their Ultra Mobile PC (OQO model 02) with HSPA capability, incorporating the SM6280 chipset targetted for Europe and Asia.
DTH
DD Free Dish e-auction revenue dips to Rs 642 crore as slot sales fall
Revenue dips as revised norms reshape bidding in 94th round
NEW DELHI: Prasar Bharati’s DD Free Dish has closed its 8th annual, and 94th overall, e-auction for MPEG-2 slots with total collections of Rs 642 crore for the period April 1, 2026 to March 31, 2027.
That is lower than last year’s Rs 780 crore haul, with 55 slots sold compared with 61 in FY25–26. The softer topline reflects both a slimmer inventory and a recalibrated auction framework.
This was the first auction conducted after amendments to the e-auction methodology, including tighter eligibility norms and a revised reserve price structure for MPEG-2 slots. The stated aim was greater transparency and more serious participation. The immediate outcome appears to be more measured bidding in certain categories.
Day one set the tone. Eight slots were sold, six in the premium Bucket A+ and two in Bucket A. The strong early action in A+, which typically houses Hindi GECs and movie channels, reaffirmed the enduring appeal of mass Hindi programming on the platform.
Among the broadcasters securing slots in the initial rounds were Zee Entertainment Enterprises, Sony Pictures Networks India, Viacom18’s Colors network, Sun Network and Shemaroo Entertainment. Their continued presence signals that, despite the pull of digital platforms, Free Dish remains a strategic must have for legacy networks chasing scale in price sensitive markets.
The final bouquet of 55 channels leans heavily towards Hindi news, movies, devotional fare, Bhojpuri and regional programming.
In Hindi news, familiar heavyweights such as Aaj Tak, ABP News, India TV, News18 India, Republic Bharat and Zee News made the cut. Entertainment and movie offerings include Colors Rishtey, Star Utsav, Dangal TV, Sony Pal, Shemaroo TV, Goldmines, B4U Movies and Zee Biskope. Devotional viewers will find Aastha, Sanskar and Sadhna Gold among the selected channels.
Regional representation includes Sun Marathi, Fakt Marathi, PTC Punjabi and GTC Punjabi.
Equally telling were the absences. Broadcasters such as Big Magic, Filamchi Bhojpuri, India News, Bharat Express, Movieplex Maithili, TV9 Marathi, Shemaroo Marathibana, Zee Chitra Mandir and Satsang did not participate. The pullback is particularly visible across Marathi, Bhojpuri, Maithili and spiritual programming. Industry observers point to the revised reserve prices, tighter eligibility norms and a reassessment of commercial viability as possible factors.
DD Free Dish continues to beam into over 40 million homes, largely in rural and semi urban India. For advertisers and broadcasters alike, it offers efficient access to Bharat markets where pay TV penetration remains uneven and OTT subscriptions are limited.
The moderation in revenue this year may be read as a pause rather than a retreat. Fewer slots, a reworked auction playbook and evolving broadcaster strategies have clearly shaped outcomes. Yet premium Hindi entertainment retains its pull, and the platform’s mass reach remains hard to ignore.
As the FY26–27 line-up settles in, the mix of winners and walkaways will define the private satellite channel landscape on DD Free Dish for the year ahead.
