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I&B Ministry

Public interface and exhibition wings of MIB integrated for greater synergy

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NEW DELHI: The activities of the Song and Drama Division, the Exhibition Wing of the Directorate of Advertising and Visual Publicity, and the Public Interface Campaign (PIC) work of the Press Information Bureau are to be integrated with the Directorate of Field Publicity.
 
The move is aimed at bringing in greater functional integration and better outreach in the activities of the various field media units of the Information and Broadcasting Ministry.
 
Under the new directive that takes effect immediately, the director of the Song and Drama Division and the additional director general of the exhibition wing of DAVP will directly report to the principal director general of the DFP at the headquarters.
 
As the budget of all the concerned media units – DFP, S&DD and DAVP – has already been allocated under the ministry budget, the directive issued today said this will be united for the activities to be undertaken by the respective organisations within their budget lines. Thus each unit will only utilize the budget allocated to it for the purpose of public awareness and exhibitions.
 
The PIB does not have any staff for public awareness campaigns and the concerned information officers are asked to pitch in whenever needed, the order says these activities will be performed by the DFP and the funds earmarked for the DCID Scheme for PIC activities shall be utilizd by DFP.
 
Interestingly, various committees had  recommended similar integration of activities of different media units of I and B doing similar work in the 1980s. Those committees had said the exhibition wings to be under one head, the film wings to be under one head, and the public information wings to be under a third head.  
 

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I&B Ministry

Prasar Bharati sets EPG standards for DD Free Dish platform

New specs define 7-day guide, LCN mapping, and device compatibility.

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MUMBAI: Your TV guide just got a backstage pass structured, scheduled, and far more in sync. Prasar Bharati has released detailed technical specifications for Electronic Programme Guide (EPG) services on DD Free Dish, laying down a standardised framework for how channels and programme information are organised and delivered. At the core of the update is a defined EPG data structure, covering genre-based categorisation, scheduling formats, and Logical Channel Numbering (LCN). The aim is simple: make navigation less guesswork and more guided experience across the platform’s over 40 million households.

The specifications also introduce a seven-day programme guide window for each channel, alongside clear rules for channel grouping and LCN mapping effectively deciding not just what you watch, but how easily you find it.

On the technical front, the document outlines requirements for Program Specific Information (PSI) and Service Information (SI), including descriptor usage across tables such as PAT, BAT and NIT. It further details service lists and network linkage parameters, giving OEMs and developers a clearer blueprint for integration.

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Importantly, the framework is designed to work seamlessly with television sets equipped with in-built satellite tuners, enabling users to access DD Free Dish directly without additional hardware, an incremental but meaningful step towards simplifying access.

The platform will continue to operate on GSAT-15 transponders, using MPEG-4 compression and DVB-S2 transmission standards, ensuring continuity even as the interface evolves.

While largely technical, the move signals a broader push towards standardisation and user-friendly discovery in India’s free-to-air ecosystem because sometimes, the real upgrade isn’t what’s on screen, but how easily you get there.

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