iWorld
OTT platform Goose launches its freemium plan
Mumbai: OTT platform Goose has announced the rollout of its latest freemium plan, marking a significant step towards making live TV and VOD streaming accessible to all. With this launch, Goose aims to redefine the industry landscape by offering essential features at no cost, empowering businesses of all sizes.
The freemium plan offers unparalleled value, providing users with a 100 per cent free option that includes essential features to kickstart their streaming service journey. Designed to facilitate a seamless operation and launch, this plan caters to both newcomers and established players, fostering an inclusive environment for growth and success.
Freemium simplifies the process of importing television or video content and sharing it with a worldwide audience. Key features of Goose’s freemium plan include:
● No expiration
● 50 channels availability
● Access to limited features
● Catchup TV of 10 per cent live channels
● 1 TB VOD storage
● Compatibility with Android STB/Phone
● Member site availability
● Goose DRM
● One device connection at a time
● 1000 monthly users for free
Goose created its freemium plan, focusing on enhancing the competitiveness of small businesses and content creators. By eliminating financial barriers, it empowers users to bring their apps to market swiftly and efficiently.
With its commitment to democratising live TV and video streaming services, Goose OTT invites businesses to experience the power of freemium and unlock new opportunities for growth and innovation.
iWorld
Amazon MX Player launches free micro-drama destination Fatafat
New platform offers serialized short-form stories with Munawar Faruqui campaign.
MUMBAI: Amazon MX Player just made micro-dramas free because the only thing shorter than the episodes is now the price tag (zero). Amazon MX Player has launched Fatafat, India’s first completely free premium micro-drama destination, giving mobile-first audiences access to fast-paced, serialized short-form stories without any paywall. Designed for quick viewing bursts, Fatafat features a growing catalogue of romance, drama, thriller and youth-led narratives in bite-sized episodes that are instantly bingeable. Unlike most micro-drama platforms that charge for access, Fatafat removes the barrier entirely, expanding the format’s reach across India.
The launch is supported by a humorous digital campaign fronted by comedian-actor Munawar Faruqui. The spots playfully highlight how small spends on paid micro-drama apps could be better used elsewhere, positioning Fatafat as the smarter, no-cost choice for engaging entertainment.
Amazon MX Player head Karan Bedi said, “Our vision has always been to make premium entertainment accessible to everyone, free of cost. With Fatafat, we are extending that promise to the rapidly growing micro-drama category quick, engaging and mobile-first while remaining completely free for viewers across India.”
Amazon MX Player head of content Amogh Dusad added, “Micro-dramas open up exciting creative possibilities for storytelling. With Fatafat, we are building a diverse slate of serialized stories across genres while keeping the experience fast, engaging and accessible to viewers everywhere.”
Munawar Faruqui said, “Today’s entertainment landscape is defined by content that is fast, engaging, and instantly accessible. Shooting for the campaign was a thoroughly enjoyable experience, especially as the scenarios felt incredibly authentic and relatable.”
Fatafat will continue to expand its library with several new titles in the coming months. The destination is available to stream for free on the Amazon MX Player mobile app.
In a country where attention spans are shrinking faster than episode lengths, Amazon MX Player isn’t just joining the micro-drama party,it’s throwing the doors wide open and telling everyone the snacks (and stories) are on the house.
