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Ortel Communications to launch HD services

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MUMBAI: Cable TV subscribers in Odisha will soon get to watch Hindi soaps in high definition (HD) provided they have an Ortel cable connection. The last mile owner (LMO) with 520,000 subscribers, Ortel Communications, has received its first batch of HD set top boxes (STBs) that will be deployed to digital TV households soon.

 

1000 STBs from Skyworth are currently docked out of the 25000 boxes ordered. Priced at Rs 2000 to Rs 2500 per STB, the service will be launched within one month. “We are preparing a pack of 15 HD channels comprising popular channels of all major broadcasters for launch date. This will include channels like Star Plus, Star Sports, Sony, NGC, Movies Now, Colors etc,” says Ortel Communications CEO BP Rath.

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The headend capacity currently only allows the LMO to have 15 HD channels; however it plans to add more channels soon. “We intend to increase our capacity to around 250 SD and 50 HD channels in the next one year or so,” informs Rath. The LMO currently offers 200 SD channels. The pricing will be competitive with the DTH platforms. Though the final pricing for the HD channel pack hasn’t been finalised as yet, it is expected to be below Rs 100 per month with an initial three month free trial period.

 

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While Rath doesn’t expect good revenues from the service this year, he is optimistic of it being considerable next year. “We expect revenues from HD to kick in from Q3 of this fiscal, though not significantly. However, we expect to do Rs 2 crore to Rs 3 crore revenue next year,” adds Rath.

 

It is pertinent to note that Odia channels don’t have HD services but Rath is optimistic that in the future there would be Odia HD channels as well. “Viewing of English and Hindi content in our markets is very sizeable and that will drive the HD services. In any case, the channel list will be similar to DTH operators and we will not be in any disadvantageous position,” claims Rath.

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Ortel currently has about 75,000 digital subscribers which it is looking at increasing to about 250,000 by the year end.

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Cable TV

Hathway Cable appoints Gurjeev Singh Kapoor as CEO

Leadership change comes as cable TV faces shrinking subscriber base and modest earnings pressure

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MUMBAI: Hathway Cable and Datacom has tapped industry veteran Gurjeev Singh Kapoor as chief executive officer, marking a leadership pivot at a time when India’s cable television business is under mounting strain.

Kapoor will take over from Tavinderjit Singh Panesar, who is set to retire in August after a long innings with the company. Panesar, chief executive since 2023, has held multiple leadership roles at Hathway, including his latest stint beginning in 2022.

Kapoor brings more than three decades of experience in media and entertainment. He most recently led distribution at The Walt Disney Company’s Star India business, now part of JioStar. His career spans television distribution and affiliate partnerships, with stints at Sony Pictures Networks India, Discovery Communications and Zee Entertainment.

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Panesar, with over three decades in the industry, has worked across strategic planning, distribution and business development in media, broadcasting and manufacturing. His past associations include ESPN Star Sports, Star India, Apollo Tyres and JK Industries.

The transition lands as the cable sector grapples with structural disruption. Traditional operators are losing ground to streaming platforms, while telecom and broadband players tighten the squeeze with bundled offerings.

An EY report estimates India’s pay-TV base could shrink by a further 30 to 40 million households by 2030, taking the total down to 71 to 81 million. The slide follows a loss of nearly 40 million homes between 2018 and 2024, a contraction that has already wiped out more than 37,000 jobs in the local cable operator ecosystem.

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Hathway’s numbers reflect the strain. The company reported a consolidated net profit of Rs 93 crore for FY25, down from Rs 99 crore a year earlier. Revenue inched up to Rs 2,040 crore from Rs 1,981 crore. As of December 2025, it had about 4.7 million cable TV subscribers and roughly 1.02 million broadband users.

Kapoor steps in with a familiar brief but a shrinking playbook. In a market where viewers are cutting cords faster than companies can reinvent them, the new chief executive inherits a business fighting to stay plugged in.

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