Kids
Nick US allows fans to create and produce original characters online
MUMBAI: US broadcaster Nickelodeon has announced an online interactive initiative for its comedy/adventure series Avatar: The Last Airbender.
A new episode Avatar: Secret of the Fire Nation airs on 15 September. The story revolves around Aang and his friends, who are prevented from taking the easy route into Ba Sing Se while escorting a family of refugees and are faced with the challenge of making their way through the deadly Serpent’s Pass. Along the way, Aang discovers a secret Fire Nation invention heading straight for Ba Sing Se and must stop it before it destroys the great wall that protects the city from invasion.
Fans who are looking for an interactive “Avatar” experience can log onto the “Avatar Secret Scene Creator” on www.nick.com. Here they will find the tools they need to create an original character and animate it, producing their own “Avatar” scenario.
Nickelodeon will randomly select ten scenes from the online game, record the dialogue with the actual “Avatar” voice actors and feature the completed scenes on Nickelodeon television as on-air interstitials. More than 100,000 scenes have been created and submitted to date. The Secret Scenes Creator is just one part of a larger online initiative for “Avatar.”
In July, a new enhanced “Avatar” supersite launched on Nick.com, which provides fans with the content they crave for, like the details on the environment, games, videos,
character profiles and more. Launched in February 2005 Avatar is currently in its second season.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
