iWorld
nexGTv acquires digital rights for 1,000 movies from Sai Entertainment
MUMBAI: nexGTv has partnered with Sai Entertainment for worldwide digital rights of the Bollywood movies with the production house. Close to 1,000 movies will be made available for the app users under the first phase of the agreement,with more expected to be added later to augment the entertainment options available to them.
The tie-up will also allow nexGTv to showcase 42 blockbuster movies starring evergreen Bollywood star Mithun Chakraborty. Users can enjoy seamless non-stop action from popular movies of yesteryears like Aakhri Ghulam, Guru, HansteKhelte, HeeronKaChor, JhoothiShaan, Karamdaata, etc.
nexGTv COO Abhesh Verma said, “Bollywood movies have always been immensely popular with the Indian viewership. The partnership with SAI entertainment is another step in our endeavour to enable seamless digital access to an elaborate selection of movies both latest and classics.The development will in particular delight fans of Mithun Da, as they can now stream 42 of his all-time blockbusterson-the-go through our platform. We will also be looking to further expand our content library with more India-centric entertainment content, as we endeavour to deliver an immersive, anytime viewing experienceto our subscribers across the world.”
The movies, which will be available as a part of nexGTv’s paid packages, will be available on its web and app platform.
