News Broadcasting
News18 Tamil Nadu unveils ‘My Vote My Right’ campaign to encourage youth participation in elections
Mumbai: News18 Tamil Nadu is proud to announce the launch of, ‘My Vote My Right‘, a remarkable initiative aimed to encourage first-time voters to make informed decisions and exercise their democratic rights. This initiative underlines the importance of every vote and encourages young citizens to pledge commitment to the democratic process.
‘My Vote My Right’ campaign will commence on 11 March, with a special event at Ethiraj College for Women, Chennai, and will cover 40 constituencies of Tamil Nadu over the course of 40 days. The campaign will have 2-minute snippets airing five times a day and 30 minutes of digital coverage every day.
Under the initiative, a specialised van will visit different colleges under these constituencies and administer the oath of ‘My Vote My Right’ upon the students and first-time voters. The goal of the campaign is to reach 5 lakh people and educate them about the power of their vote and how it can impact our society and to take an oath that their vote is their right. The campaign will conclude with a grand event where the Managing Editor – South News18 and Tamil Nadu Editor, Mr Karthigaichelvan, will hand over 500,000 oath sheets collected from students to the Election Commission.
The flag-off event for the campaign will feature esteemed guests, including Tamil Nadu chief electoral officer Satyabrata Sahoo; IAS, Greater Chennai Corporation Commissioner Dr. J Radhakrishnan; former chief election commissioner Gopalaswami.
News Broadcasting
Times Network to air JVC Exit Poll across 5 regions on April 29
Four-hour broadcast spans states and Puducherry with data-led analysis
MUMBAI: Times Network is set to roll out what it calls one of its most expansive election programming efforts yet, culminating in the JVC Exit Poll on 29 April, with a multi-hour broadcast spanning key poll-bound regions.
The exit poll will air across Times Now and Times Now Navbharat, beginning at 5pm and 4pm respectively. Co-powered by Vedanta and Jindal Stainless, the programming aims to combine on-ground reportage with data-driven projections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.
The network has deployed over 50 journalists across these regions, gathering voter sentiment and local insights in the run-up to polling. The effort builds on its ongoing election formats such as Election Yatra and Election Premier League, which have tracked campaign narratives and community-level issues.
In parallel, Times Now Navbharat has focused on constituency-level reporting in West Bengal through its Jan Gan ka Mann series, capturing voter opinions across diverse segments.
The coverage has also featured interviews with prominent political leaders. Kerala chief minister Pinarayi Vijayan and Congress leaders Ramesh Chennithala and V D Satheesan have appeared on the network’s election specials. From Tamil Nadu, voices including deputy chief minister Udhayanidhi Stalin, DMK MP Dayanidhi Maran, BJP leader K Annamalai and NTK’s Seeman have also featured in discussions.
On the day of the exit poll, the network’s primetime anchors, including Navika Kumar, Zakka Jacob and Sumit Awasthi, will lead the coverage. They will be joined by a panel of political analysts, psephologists and senior journalists offering real-time insights and interpretation of trends.
The programming will integrate grassroots reportage with analytics from the JVC Exit Poll, aiming to give viewers an early sense of electoral outcomes ahead of the official results on 4 May.
With its combined English and Hindi broadcast reach, Times Network is positioning this effort as a comprehensive look at voter sentiment, blending field reporting, data and debate to decode what could lie ahead when the final mandate is revealed.
