News Broadcasting
News18 Keralam to host Vijaya Dashami Day event celebrating knowledge and literature
Mumbai: In a glorious celebration of knowledge and literature, News18 Keralam, in collaboration with the esteemed Thunchan Smaraka Samithi and DC Books, is thrilled to announce a magnificent live event on the auspicious occasion of Vijayadashami Day, 24 October. This event is dedicated to honoring the spirit of knowledge and literature by bringing together 300 children who will embark on their educational journey.
At the event, 300 children will write their first letters in the sand in the presence of the well-respected Thunjath Ezhuthachan, also revered as the father of Malayalam literature. Ezhuthachan’s legacy has left a permanent mark on the literary landscape of Kerala, and this event aims to pay tribute to his enduring influence while also paying homage to Kerala’s rich literary heritage.
The event will feature distinguished chief guests from various domains, prominent celebrities, and thought leaders from diverse fields, highlighting the event’s significance in the cultural landscape of Kerala. Furthermore, keeping with the spirit of fostering a love for literature and knowledge, DC Books will be giving books to the young minds in attendance. The gesture displays the commitment to nurturing a passion for reading and learning among the next generation.
The grand event will be broadcast live on News18 Keralam TV and Digital Platforms on the morning of 24 October, ensuring that this memorable celebration reaches a wide and enthusiastic audience. It will provide viewers with an opportunity to witness and be a part of this cultural and educational extravaganza.
Tune into News18 Keralam on October 24th for this extraordinary celebration of knowledge, literature, and culture.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.







