News Broadcasting
News18 Bangla announces special Durga Puja programming lineup
Mumbai: As the auspicious festival of Durga Puja approaches, News18 Bangla has announced a series of exciting and unique programs for its viewers. With the aim of celebrating the essence of this grand festival, the channel has announced its most comprehensive coverage to date, which features a display of more than 2000 Durga Pujas from West Bengal’s rural and semi-urban areas under the programming name “Zilar Sera”.
Durga Puja, the most celebrated festival in West Bengal, is synonymous with grandeur, culture, and tradition. News18 Bangla is committed to bringing the festivities closer to viewers, no matter where they are. From remote corners of every district to the bustling city streets, ‘Zilar Sera’ promises an immersive experience that showcases the grandeur of the Durga Puja from across Bengal.
News18 Bangla has also lined up a variety of unique programs to ensure viewers have a memorable Durga Puja season –
Durga Puja Bulletin: A 30-minute non-stop pre-Puja bulletin that provides a sneak peek into the festival’s preparations, the latest fashion trends, mouthwatering culinary delights, and heartwarming Durga Puja stories from across Bengal.
Pujor Adda: Exploring the culture of Bengali Adda, watch an informal chat show in which celebrities from various fields will share their favourite Pujo experiences and lighten the air with heartfelt Pujo songs.
Dashobhuja: Celebrating the power of women, News18 Bangla will shine a spotlight on 10 remarkable women who have triumphed over societal challenges, inspiring countless others. We proudly call them the Dashobhuja of our society.
Sera Abasan & Kolkatar Sera: These programs seamlessly blend on-air programming with on-ground activations. News18 Bangla will recognize and honor the best Durga Puja celebrations organized by clubs, committees, and RWA complexes through an extensive screening process involving students from art colleges, artists, and celebrities.
Khabordar: The acclaimed prime-time show ‘Khabordar’ takes viewers on an adventure as a fearless woman biker explores the state on her bike, uncovering exclusive stories. This Puja, ‘Khabordar’ will reveal lesser-known Durga Puja stories and delve into the history of Bonedi Bari & Raj Bari.
News18 Bangla is thankful and grateful to its sponsors and partners for making this a colossal event. The presentation sponsors are JIS Group and SNU, it is co-powered by Reliance Industries Ltd and Dear Government Lotteries, and special partners B.N. Ghati, Bimal Saree Center, IIHM, and Wild Stone. Additionally, Samata Co-operative Development Bank and Super Power Detergent have joined as associate sponsors, enhancing the overall Puja experience.
The programming line-up began on 1 October and will continue through 25 October 2023. News18 Bangla is excited to share this joyous season with its viewers and invites everyone to be a part of this grand celebration.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
