News Broadcasting
News Nation launches new show ‘Desh Ki Bahas’
News Nation has launched a brand new show “Desh ki Bahas” which started on 15th June’20. The show is anchored by veteran journalist Mr. Deepak Chaurasia. It’s a one and half hour show from Monday- Friday and claims to be a platform for the most relevant issues of the day. The USP of the show is “AB JANTA BOLEGI” – the people of the country will decide as to what issues, questions, suggestions need to be discussed in the show. The show is a highly interactive show where-in phone lines, sms, whatsapp , Facebook, Twitter , web handles are open for public to send their suggestions for discussion and the most weighed issue is set as agenda of the show to be discussed with renowned politicians, social workers ,ex-army chief, top cops and different experts of their field. The first episode focused on 'Mewaaat Hindu Conversion'. The channel claimed that the show created ripples in the political circles of both current and past ruling parties of the region and officials of the region had already swung into action.
The channel claimed that on the first day of launch the show trended in Top 6 India trends on Twitter and there was an increase of more than 500 % in engagement on various social platforms like Facebook, Twitter etc apart from receiving huge number of suggestions.
In order to ensure mass reach of the show , channel is doing a high decibel marketing activity across various genres like Hindi movies, Hindi music, regional news particularly in HSM belt focusing in markets of Punjab, Haryana, UP-UK, MP-CG ,Maharashtra , Bihar/Jharkhand, Rajasthan. The channel has roped in various DPOs like DEN, Fastway, Dish TV, Videocon D2H, UCN, Digiana for branding options as well like EPG, volume bar etc.
Looking at the massive participation of viewers , the channel is optimistic that the show will create new benchmarks in viewership.
News Broadcasting
Induction cooktop demand spikes 30× amid LPG supply concerns
Supply worries linked to West Asia tensions push households and restaurants to turn to electric cooking alternatives
MUMBAI: As geopolitical tensions in West Asia ripple through global energy supply chains, the familiar blue flame in Indian kitchens is facing an unexpected challenger: electricity.
What began as concerns over the availability of liquefied petroleum gas (LPG) has quickly evolved into a technology-driven shift in cooking habits. Households across India are increasingly turning to induction cooktops and other electric appliances, initially as a backup but now, for many, a necessity.
A sudden surge in demand
Recent data from quick-commerce and grocery platform BigBasket highlights the scale of the shift. According to Seshu Kumar Tirumala, the company’s chief buying and merchandising officer, demand for induction cooktops has risen dramatically.
“Induction cooktops have seen a significant surge in demand, recording a fivefold jump on 10 March and a thirtyfold spike on 11 March,” Tirumala said.
The increase stands out sharply when compared with broader kitchen appliance trends. Most appliance categories are growing within 10 per cent of their typical demand levels, while induction cooktops have witnessed explosive growth as households rush to secure an alternative cooking option.
Major e-commerce platforms including Amazon and Flipkart have reported rising searches and orders for induction stoves. Quick-commerce apps such as Blinkit and Zepto have also witnessed stock shortages in major metropolitan areas including Delhi, Mumbai and Bengaluru.
What was once considered a convenient appliance for hostels, small kitchens or occasional use has suddenly become an essential addition in many homes.
A crisis thousands of miles away
The trigger for this shift lies far beyond India’s kitchens.
Escalating conflict in the Middle East has disrupted shipping routes through the Strait of Hormuz, one of the world’s most critical energy corridors. Nearly 85 to 90 per cent of India’s LPG imports pass through this narrow waterway, making the country particularly vulnerable to supply disruptions.
The ripple effects have been swift.
India currently meets roughly 60 per cent of its LPG demand through imports, and tightening global supply has already begun to affect domestic availability and prices.
Earlier this month, the price of domestic LPG cylinders increased by Rs 60, while commercial cylinders rose by more than Rs 114.
To discourage panic buying and hoarding, the government has also extended the mandatory waiting period between domestic refill bookings from 21 days to 25 days.
Restaurants feel the pressure
The strain is not limited to households. Restaurants, hotels and roadside eateries are also grappling with supply constraints as commercial LPG availability tightens under restrictions imposed through the Essential Commodities Act.
In cities such as Bengaluru and Chennai, restaurant associations report that commercial LPG availability has dropped by as much as 75 per cent, forcing many establishments to rethink their kitchen operations.
Some restaurants have reduced menu offerings, while others are rapidly installing high-efficiency induction systems, creating hybrid kitchens where electricity now shares the workload with gas.
For smaller eateries and roadside dhabas, the shift is less about sustainability and more about survival.
A potential structural shift
The government has maintained that there is no nationwide LPG crisis and has directed refineries to increase production to stabilise supply.
Nevertheless, the developments of March 2026 may already be triggering a longer-term behavioural shift.
For decades, LPG has been the backbone of cooking in Indian households. However, recent disruptions have highlighted the risks of relying on a single fuel source.
Increasingly, households appear to be hedging against uncertainty by adopting electric cooking options to guard against price volatility and delivery delays.
If the current trend continues, the induction cooktop, once viewed as a niche appliance, could emerge as a quiet symbol of India’s evolving kitchen economy.
