iWorld
New IT guidelines not intended to control OTT platforms: I&B minister
NEW DELHI: The government has attempted to provide a level-playing field for various digital platforms through the new guidelines on over-the-top (OTT) platforms, said union information and broadcasting minister Prakash Javadekar, amid concerns that the new rules may pose a threat to the freedom of expression.
The minister mentioned that digital technology platforms have played a key role in promoting transparency and introducing a corruption-free atmosphere in governance.
“Through these guidelines on OTT, we have tried to bring about transparency and provide a level playing field to various media platforms, be it electronic, print, or digital media. It is just for fair-facilitation for self-regulation and not intended for controlling the OTT platforms,” said Javadekar, while speaking at a digital media conclave organised by a private TV network in Mumbai.
The new rules released by the government on 25 February ask for a three-tier grievance system and content classification for digital platforms. First, self-regulation by the platform through a grievance redressal officer; second, by an institutional self-regulatory body of industry experts, and third level of oversight through an interdepartmental committee constituted by the government.
While this may create a forum where users can voice their complaints, there are concerns that it could also lead to an increase of content-related disputes in the country. Several video streaming platforms are already mired in controversies over their content, the latest being Amazon Prime’s Tandav and Netflix’s Bombay Begums.
The formulation of guidelines took place expeditiously, revealed Javadekar, with more than 50 cabinet meetings held virtually to ensure that there weren't any delays in the decision-making.
The union minister also talked about the decision to broadcast the old Doordarshan TV series like Ramayana, Mahabharat during the pandemic and how it registered record-breaking viewership.
iWorld
T20 World Cup ’26: India–England semi-final sets global streaming record of 619 million views on JioHotstar
India–England semi-final records 65.2 million peak streams
MUMBAI: The ICC Men’s T20 World Cup 2026 set a new milestone in global sports streaming, as the India–England semi-final drew record digital audiences on JioHotstar.
The match on 5 March registered 65.2 million peak concurrent viewers, the highest ever recorded for a live event on any streaming platform worldwide. The semi-final also generated 619 million views, making it the most streamed T20 international match in history.
The landmark audience numbers were driven largely by viewers in India, setting a record achieved within a single market, rather than through aggregated viewership across multiple countries.
The high-scoring encounter between India national cricket team and England cricket team produced 499 runs across both innings, fuelling widespread fan engagement across platforms.
According to the International Cricket Council, the digital record surpassed the previous global benchmark of 65 million concurrent viewers, set in November 2024 by another international streaming platform.
Across television and digital platforms combined, the semi-final reached more than 320 million viewers, while total watch time exceeded 23 billion minutes, making it the most watched T20 international match ever.
“This World Cup demonstrates the immense passion of cricket fans and the progress made in bringing the game closer to audiences worldwide,” said ICC chairman Jay Shah.
“This moment reflects the scale of cricket fandom in India and the technological capability required to serve hundreds of millions of viewers simultaneously.”
JioStar vice-chairman Uday Shankar, said the audience surge underscored the future of large-scale digital entertainment.
“One in every three Indians tuned in to watch the second semi-final. Delivering such an experience at scale requires the very best of technology,” he said.
The 619 million views during the match also eclipsed the 533 million views recorded during the final of the ICC Men’s T20 World Cup 2024.
With the final yet to be played, the 2026 tournament has already set multiple benchmarks in audience reach and digital engagement.
India will face the New Zealand national cricket team in the final on 8 March at the Narendra Modi Stadium in Ahmedabad. The match will be broadcast on the Star Sports Network and streamed on JioHotstar.
