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Netflix, Viacom18 Studios partner for three original series

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MUMBAI: Netflix has announced three new original series in partnership with Tipping Point, the digital content arm of Viacom18 Studios. The three inventive series join the diverse and growing slate of Netflix’s original productions made in India and watched by the world.These boundary-breaking stories, ranging from thriller to romance to drama, are produced by Tipping Point. 

The series are helmed by some of India’s finest storytellers. Jamtara – Sabka Number Aayega explores the conflicts that emerge when a small town is identified as India’s phishing capital. She is a gritty story of an undercover cop’s journey discovering her sexuality and breaking stereotypes while taking down a drug cartel. Taj Mahal 1989 is a nostalgic exploration of love and longing set against the monument of enduring love. 

Netflix International Originals Director Monika Shergill said, “We believe that great stories can come from anywhere and be loved everywhere. It’s exciting to partner with Viacom18 Studios and take these gripping stories to our members across India and the world. We can’t wait for fans to discover these beautifully crafted, well-produced series made by passionate and incredibly talented teams.”  

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Viacom18 Studios COO Ajit Andhare said, “I am delighted to partner with Netflix to debut Tipping Point’s series to the world. Each series is motivated by a film-scale mindset, honed over many years at Viacom18 Studios. We look forward to these distinctive series, with our trademark narratives, entertaining audiences in India and around the world.”

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Zee Music elevates Sujal Parekh to senior management personnel role

Former Warner Music executive to drive next phase of music growth

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MUMBAI: Zee Music Company has elevated Sujal Parekh to the role of senior management personnel, signalling a sharper push on scaling its music business.

Parekh, who currently serves as business head at the company, will now spearhead the next phase of growth, with a focus on expanding Zee Music’s footprint across platforms and audiences.

With over two decades of experience, Parekh brings a strong mix of financial and operational leadership, largely within the media and entertainment sector. Prior to joining Zee Music, he held key leadership roles at Warner Music Group, where he served as general manager operations for India and SAARC, and earlier as finance director for the region.

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During his tenure at Warner, Parekh played a central role in strengthening the company’s regional presence. He led the acquisition and integration of platforms such as Divo TV, E-Positive, SkillBox and Global Music Junction, helping expand its reach across digital media, regional content, artist management and live entertainment.

Before Warner, Parekh spent over a decade with Bigtree Entertainment Pvt. Ltd., where he rose through the ranks across finance roles, eventually serving as associate vice president finance.

His early career included stints in audit and accounting, building a solid foundation that has underpinned his leadership journey in the music and media business.

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With this elevation, Zee Music is clearly tuning its leadership bench for growth, betting on Parekh’s blend of strategic and operational expertise to hit the right notes in an increasingly competitive music landscape.

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