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NDS joins Anytime Technology partner programme

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MUMBAI: Anytime, Asia Pacific’s leading Video on-Demand (VoD) channel, today announced that NDS, the leading provider of technology solutions for digital pay-TV, is the newest member of the Anytime Technology Partner Program.

The Anytime Technology Partner Program is a collaboration between Anytime and the world’s leading VoD technology vendors. It aims to reduce the time to deploy secure, quality, VoD services in Asia Pacific. The Program allows technology vendors to come together to ensure process compliance and data flow compatibility from publishing, to billing API’s and royalty reporting. NDS Group is a NASDAQ-listed company; the largest shareholder in NDS is News Corporation.

NDS solutions enable broadcasters, network TV operators and content providers to profit from the deployment of digital TV technologies including innovative solutions for digital video recorders, interactivity, secure broadband, home networks and content on the go. NDS boasts an impressive customer list, featuring some of the world’s leading pay-TV operators, such as BSkyB, DIRECTV, SkyLife and FOXTEL, informs an official release.

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“NDS is pleased to join the Anytime Technology Partner Program. We regard this as an important technology alliance to enable our customers to implement VoD services in a timely and seamless fashion,” said Sue Taylor, VP & GM of NDS Asia Pacific.

“With their in-house expertise, ANYTIME will help us test and review a complete range of IPTV products and solutions and develop reference architectures for our customers. The Anytime Technology Partner Program is the answer to fast-tracking VoD deployments in Asia Pacific.”

“NDS’s end-to-end deployments demonstrate the company’s ability to offer unparalleled expertise in content delivery and protection. Conditional access is a vital component in any VoD delivery model and NDS has the capabilities to bring content security to a new level,” said Anytime CTO Craig Ginsberg.

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NDS joins a rapidly growing number of the world’s leading technology vendors including Verimatrix, SecureMedia, Concurrent and Tatung as members of the Anytime Technology Partner Program.

The Anytime Technology Partner Program has two levels of agreement – Technology compliance, and Cooperation & Co-marketing. If accepted into the Program, vendors can work with Anytime to ensure their products, services or solutions, comply with the highest industry standards for VoD content delivery.

The Program is open to STB manufacturers, middleware vendors, Conditional Access and DRM hardware and software makers, VoD server manufacturers, and Systems Integrators. It is vendor-agnostic, ensuring that Telcos, ISPs and Digital Cable providers receive impartial advice and information on VoD delivery technology, the release adds.

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Insight Cosmetics partners with Pinda for homegrown beauty push

New campaign ‘Kudiye… ghar ki yaad nahi aayi tujhe?’ celebrates toxin-free, skin-first Indian formulations over imported ideals.

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MUMBAI: Insight Cosmetics has just turned the beauty narrative on its head and it’s doing it with a very familiar face. The fast-growing Indian beauty brand has teamed up with Udaybir Sandhu, better known as Pinda from the hit series Dhurandhar 2, for a campaign that proudly puts “Made in India” at the centre. Titled “Kudiye… ghar ki yaad nahi aayi tujhe?”, the film taps into that deeply relatable feeling of rediscovering something better right at home, challenging the long-held notion that international always equals superior.

Instead of chasing global trends, Insight is highlighting what it does best: skin-first, ingredient-conscious, toxin-free formulations designed specifically for Indian skin tones, textures and climates. The campaign positions sattu-level honesty and performance as the new standard confident, rooted and globally competitive.

Insight Cosmetics director and spokesperson Mihir Jain said, “Insight has always believed that India doesn’t need to look outward for validation. We have the talent, the understanding, and the capability to create world-class beauty products right here. Pinda represents that same confidence rooted, real, and unapologetically Indian.”

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Pinda added, “There’s real pride in representing something that’s ours. For too long, we’ve been told that better comes from outside. Insight is changing that. This is about backing what’s made for us, trusting what understands us, and owning our identity with confidence.”

The collaboration rests on four clear pillars, proudly homegrown innovation, a strict toxin-free promise, a genuine skin-first approach, and deep cultural relevance that speaks to a generation both rooted in India and globally aware.

In a market long dazzled by foreign labels, Insight Cosmetics and Pinda are quietly proving that the most powerful beauty move is the one that feels like home. The campaign doesn’t just sell products, it sells a mindset, that the best glow is the one you already recognise. And right now, that glow is proudly, unapologetically Indian.

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