iWorld
MX TakaTak co-powers the ninth edition of Miss Diva
KOLKATA: Promising users compelling content across categories, MX TakaTak on Friday announced its association with the ninth edition of Miss Diva as the Co-powered by Sponsor for this coveted pageant.
The nationwide hunt to select representatives from across the country commenced on 11 June and aspirant divas can participate to transform their dreams into reality. This entails an online registration process for specific audition task submissions on this leading short video platform.
Speaking about this association, MX TakaTak business head Janhavi Parikh said, “We are delighted to associate with Miss Diva and help them in the hunt for finding strong, charismatic women who will go on to represent India before the world. MX TakaTak is the entry gateway for these participants to live their dream of being crowned as Miss Diva and the audition tasks on our platform will bring forth a new dimension of their personalities.”
MX TakaTak’s extensive reach and penetration in Tier 2-3 markets will take the pageant and its opportunities to a wider audience, unlike ever before. Through the run of the event, the participation on this app would give viewers a glimpse into the lives of the finalists, whilst also highlighting the efforts that each of the contestants funnels into their work.
LIVA Miss Diva 2021, Co-powered by MX TakaTak stays true to its inherent philosophy of providing a stage for young, confident women, willing to take the world by storm and this edition will be held digitally, in a virtual format due to the prevalent pandemic.
iWorld
Sony LIV acquires worldwide digital rights for Marathi romance Toh Ti Ani Fuji
Film shot in Japan and India to stream exclusively on the platform from 10 April 2026.
MUMBAI: Love knows no language, but this Marathi romance is about to speak to audiences far beyond its roots and it’s doing so with a scenic detour through Japan. Sony Pictures Networks India has acquired the worldwide digital rights for the Marathi-language romance feature Toh Ti Ani Fuji (also known as Main, Woh Aur Fuji), with an exclusive direct-to-digital release on Sony Liv scheduled for 10 April 2026. Sony Pictures Networks India will retain exclusive worldwide theatrical and linear rights.
Filmed extensively in Japan and India, the film marks an unprecedented Marathi-language romance set on an international canvas. It explores how relationships evolve under the pressures of distance, time, and shifting emotional realities, using Japan not merely as a backdrop but as an emotional landscape that mirrors the characters’ inner journeys.
Written by Irawati Karnik and directed by Mohit Takalkar, the story follows a deeply passionate relationship that gradually turns toxic due to contrasting personalities, shifting priorities, and unfair emotional expectations. Seven years after their separation, the former couple unexpectedly reunite in Japan, reopening old wounds and unspoken desires while questioning whether love altered by time can ever find its way back.
Producer Shiladitya Bora said the partnership with Sony Pictures Networks India reflects the growing belief that “regional is the new mainstream.” He added that the film’s multi-language digital release on Sony LIV will help it connect with newer audiences across India and the world.
Director Mohit Takalkar described the film as an exploration of how love changes in today’s urban world, shaped by ambition, geography, and the pressure to evolve. “It began as a very personal exploration of relationships, and to see it reaching a wider audience feels deeply satisfying,” he noted.
Actors Lalit Prabhakar and Mrinmayee Godbole highlighted the film’s intimate yet universal take on love, separation, and rediscovery. Godbole particularly praised how filming in Japan added a global dimension while keeping the story deeply personal.
From a toxic romance that travels from India to Japan and back, Toh Ti Ani Fuji promises an emotionally layered story that feels both specific and universal. For Sony LIV viewers, this first-of-its-kind Marathi film offers a chance to experience love, loss, and second chances with a refreshing international flavour.
The film streams exclusively on Sony LIV from 10 April 2026.
